Desktop Publishing (DTP)

Question 1

Location Dimensions

Answer 1

1:1250

Question 2

Site Dimensions

Answer 2

1:250

Question 3

Floor Dimensions

Answer 3

1:50

Question 4

Alignment

Answer 4

Terms
-Horizontal/vertical (across or down the page)
-Left, right, centre
-Top, centre, bottom
Impact
-Makes page easy to follow
-Makes a page look structured and organised

Question 5

Depth

Answer 5

How is it Created?
-Drop shadow
-Transparency
-Overlapping
Impact
-Allow elements to stand out
-Transparency can be applied to elements to help take the focus away from them
-Transparency can be used on layered shapes to see through them to create a visual connection with the elements behind

Question 6

Contrast

Answer 6

How is it Created?
-opposite colours, shape, size, font or style
Impact
-Makes elements stand out, drawing viewers eye to key areas in the layout

Question 7

Unity

Answer 7

How is it Created?
-make elements the same colour, shape, size, font or style
Impact
-Visual connection
-Develops brand identity

Question 8

Dominance

Answer 8

How is it Created?
-Make an element the biggest thing on the page
Impact
-Makes the element stand out/become the focal point

Question 9

Colour

Answer 9

How is it Created?
-primary, secondary, tertiary, shades and tones
Impact
-Evoke memories and create a mood/atmosphere
-Warm colours: energy and stand out
-Cool Colours: relaxation and recede
-Contrasting colours help elements stand out

Question 10

Line

Answer 10

Impact
-Line can help with the style of the design by accenting certain aspects
-Line can divide certain areas of the design
-Line can guid and emphasise a particular part of the design