Demand & Supply Flashcards
Central Economic Problem
Scarcity due to unlimited wants but limited resources forces us to make choices.
Opportunity Cost
Value of next best alternative option forgone
Rational decision making
Aim to maximise (marginal benefit - marginal cost)
Consumers maximise marginal utility
Producers maximise profits
Governments maximise social welfare
Factors of production
- Capital
- Entrepreneurship
- Land
- Labour
Production Possibility Curve
Shows all the possible combinations of output the country can produce if all resources are efficiently employed
Factors that affect demand
- Income
- Taste & preferences
- Price of related good
- Demographic of consumers
- Government policies
Factors that affect supply
- Cost of production
- Supply shocks
- Price of related good
- Number of firms
- Government policies
Market adjustment process
- Explain factor affecting DD/SS
- Link to willingness and ability of consumer or producer
- Shift curve on diagram
- At original equilibrium, change in quantity demanded
- Leads to surplus or shortage
- Up/downward pressure on price
- Thus consumers willing and able to consume more or less good
- Quantity demanded falls or increases at new market equilibrium, eliminating the shortage/surplus
Price elasticity of supply
- Rate of production
- Amount of spare capacity firm has
- Perishability of product or stockpile of product
- Factor mobility
Price elasticity of income
Type of product (inferior, normal or luxury good)
Price elasticity of demand
- Number of substitute products
- Degree of necessity of product
- Percentage of income product price is worth
- Time period
Elasticity analysis
- Define elasticity used
- State if good is elastic or inelastic
- Hence a change in factor leads to a less/more than change in demand/supply
- Market adjustment process (if needed)
- Concluded with impact on firm, consumer
Cross-price elasticity
- Are the two goods complements or substitutes?
- How close of a complement/substitute are the goods