Demand Characteristics And Bias Flashcards
The presence of an investigator can lead to demand characteristics but only if…
The experimenter is aware of the aims of the study
What are demand characteristics? What does this reduce?
Any clues given off with. The research that could lead to ppts changing their natural behaviour to help or hinder the researcher (CONTEXT), reducing the internal validity
How can demand characteristics be controlled?
Getting a researcher who doesn’t know the aims of the research (CONTEXT) to carry out the experiment. Therefore they cannot give off clues to influence the ppts
What is bias?
When the researcher is designing the resources/ experiment of collecting the results
What 2 things control bias?
Randomisation and standardisation
Why is randomisation important?
Aspects of the research should be by chance and not decide by the researcher which may be open to bias - this could present an extraneous variable
How is randomisation carried out?
Decide using names out of a hat or computer randomisation
Why is standardisation important?
So that all participants experience the same environment and instructions, to avoid extraneous variables affecting measurements
How is standardisation carried out?
Using the same formalised instructions and procedures for all ppts (CONTEXT)
Standardised instructions that are read out to all participants / printed and given to the ppts to read