Demand Flashcards
What is the definition of demand
The quantity of a product that consumers are willing and able to buy in a period of time
What is the relationship between price and demand, how is this shown on a market diagram
Inverse relationship
A change in price causes movement along the demand curve
what are 5 factors that cause a shift in demand
- Change in income
- Change in price of a substitute good
- Change in price of a complementary good
- Changes in tastes and preferences
- Changes in age and size of population
What is consumer surplus and how is it shown on a market diagram
- The difference between the price the consumer would be willing to pay and the actual price
- Area between the equilibrium price and demand curve
What is an assumption made in market diagrams and many other economic diagrams
Ceteris paribus - (with all other conditions remaining the same)
Explain the income and substitution effects
- Income effect is that as incomes rise, demand increases (exception is inferior goods)
- Substitution effect is that if the price of a good decreases, people move away from substitutes towards the lower priced good
Explain the law of diminishing marginal utility
More units consumed = less utility gained per unit but more total utility
Describe what Giffen goods are
Good that as price increases demand increases
This is because they are inferior goods and have no substitutes so as people get poorer they buy more
Eg bread