deck_4648939 Flashcards

1
Q

la publicité

A

la publicidad

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2
Q

le marketing

A

el marketing

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3
Q

l’annonce, la publicité

A

el anuncio, el aviso

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4
Q

le message

A

el mensaje

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5
Q

l’agence de publicité

A

la agencia de publicidad

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6
Q

la campagne de publicité

A

la campaña de publicidad

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7
Q

le média

A

el medio de comunicación

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8
Q

le dépliant

A

el folleto

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9
Q

le prospectus

A

el prospecto

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10
Q

l’affiche

A

el cartel

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11
Q

le panneau publicitaire

A

la valla publicitaria

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12
Q

le slogan

A

el eslogan, el lema

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13
Q

la foire

A

la feria

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14
Q

le salon de l’automobile

A

el salón del automóvil

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15
Q

la vitrine

A

el escaparate

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16
Q

l’annonceur

A

el anunciante

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17
Q

le publicitaire

A

el agente publicitario

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18
Q

le concepteur

A

el conceptor

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19
Q

le dessinateur

A

el diseñador

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20
Q

le sponsoring

A

el patrocinio

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21
Q

le sponsor

A

el patrocinador

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22
Q

le mécène

A

el mecenas

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23
Q

les relations publiques

A

las relaciones públicas

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24
Q

l’image de marque

A

la imagen de marca

25
Q

la marque déposée

A

la marca registrada

26
Q

de grandes marques

A

grandes marcas

27
Q

le produit de marque

A

el producto de marca

28
Q

l’étude de marché

A

el estudio de mercado

29
Q

le sondage d’opinion

A

el sondeo de opinión

30
Q

le consommateur

A

el consumidor

31
Q

l’acheteur

A

el comprador

32
Q

le public ciblé

A

el público destino

33
Q

le désir

A

el deseo

34
Q

la cible

A

el blanco

35
Q

le panel

A

el panel

36
Q

plaisant

A

placentero

37
Q

séduisant, attrayant

A

atractivo, atrayente

38
Q

somptueux

A

suntuoso

39
Q

réussi

A

logrado

40
Q

qui rabâche avec insistance

A

machacón

41
Q

publicité mensongère

A

publicidad engañosa

42
Q

le matraquage publicitaire

A

la publicidad machacona

43
Q

criard

A

chillón, llamativo

44
Q

publcitaire

A

publicitario

45
Q

conditionné

A

condicionado

46
Q

faire de la publicité pour qqch

A

hacer publicidad para algo

47
Q

attirer

A

atraer

48
Q

attirer l’attention

A

llamar la atención

49
Q

séduire

A

seducir

50
Q

vanter

A

alabar

51
Q

prétendre

A

pretender

52
Q

tromper

A

engañar

53
Q

escroquer

A

estafar, timar

54
Q

promouvoir

A

promover

55
Q

sponsoriser

A

patrocinar

56
Q

cibler, s’adresser à

A

dirigirse a

57
Q

lancer un nouveau produit

A

lanzar un producto nuevo

58
Q

inonder le marché

A

inundar el mercado