Dark patters and Honey comb Flashcards

1
Q

Dark patterns definition

A

Are elements of product design that make users do things they may not want to do

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2
Q

Why are dark patterns bad?

A

Its the opposite of what product designers are suppossed to do

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3
Q

How dark patterns work

A

Take advantage of people who skim web pages. The most conversion effective patters are the ones that play on peoples sense of FOMO

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4
Q

12 Dark patterns you should never use

ppitch ffords

A

Bait and switch
Confirm shaming
Disguised ads
forced continuity
friend scam
Hidden costs
intentional misdirection
Price comparison prevention
Privacy zuckering
roach motel
sneak into basket
Tricky questions

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5
Q

Why to avoid using dark patterns

A

ruins customer experience
increased abandonments
loyalty and trust will take a backseat
illegal
hurts brand image

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6
Q

UX honey comb The seven aspects of UX design

facuudv

A

useful
usable
findable
credible
accessible
desireable
valuable

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7
Q

How to use the honey comb

A

Teaching tool
educate clients
checklist

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