Cuppcar Flashcards
How does cuppcar Define value
- Who they are creating value for - OEM and customers
- They provide retail services
- Positive customer experience
How do they create value?
This is all being done for the customers
- On-going relationships
- Expert knowledge and services
Returning customers
Deliver value
-Assisting at every stage of the acquisition
- Advise and assist customers
- Online
Creating residual value
-High volume of new and users cards
Maximise profit from future opportunities and services offered
Selling new cars generates sales incentives
How do they maximise Sales
- Good presentations
- Expertise
- Strong customers care and follow up
- Discounts
- Available invetory
- Data anayltics
How many dealerships
214
How many staff members
25000
When was it founded
1964
When was it listed
1998
What services are provided
- Finance and Insurance systems
- Parts and Services
- Sales of new cars
Pricing strategy
-Discount against the MRRP, priced below competitors
Inventory
- We have a system which has list of all new cast that held in the company- The whole company has acces
- If we dont have certain car lead time could take longers as all factories are placed abraod
How cuppcar generate additional Revenue
- Presentation
- All queries dealt with in one day
- Smart
-Aware of all promos and - Customer care
-Reach out to customers
-Services
-Complains being dealt with
How is customer experience changing
-Most customer research want they want before hand - already know what they want
-Purchase online
-Customers are will drive to get a good offers
- Prefer the dealership to be reliable
What the average cost of New cars in Wellend
20000