culture Flashcards
what is meant by the term high culture
culture that is seen as superior to the other forms of culture. e.g., theatre, classical music, opera ballet
what is meant by the term popular culture
culture where some see it as inferior to high culture can also be known as mass culture. e.g., TV, magazine, cinemas, playing football
what is meant by the term consumer culture
shopping is the main focus of this type of assumption. revolves around the consumption of goods and activities. people are obsessed with branded goods all encouraged by media.
what is meant by the term global culture
brands, food, films are identical across many different countries, linked to globalisation, the world becomes more interconnected.
what does Mcluhan argue about culture
argued that the world has become a smaller place, like a “global village.” This is driven by multinational companies and industries.
how is culture relative. (potential 6 marker)
it means that it isn’t fixed, culture varies across different societies, e.g how we dress, what food we eat, music we listen to.
what are some examples of how culture is relative
-culture of women staying at home and men being the breadwinners, this is now changing women are going out to work. - Margaret Mead, study on gender expectations.
