Cultural Integration Flashcards
What is cultural integration?
Increasing incorporations of the different cultures found throughout the world- dominant world culture
What is mass consumer culture?
The normalisation and encouragement of mass consumption
What is globalisation?
Globalisation is the increasing connections between places and people across the planet, established through trade, politics and cultural exchanges, and helped by technology and transport.
What is diffusion?
The introduction of one culture to another (The popularity of football/soccer, the popularity of rap and rnb music)
What is adoption?
Elements of another culture being accepted and taken up into another (Christmas trees around the world originating from Germany)
What is adaptation?
Changing elements of the dominant culture to becoming a part of another culture (Australian-ised restaurants in Chinese restaurants, Mongolian throat singing band ‘The Hu’)
What are the factors affecting cultural integration?
Technology, global media companies, government policy and legislation, TNCs, cultural imperialism
How do global media networks affect cultural integration?
-Large company that operates in several countries whose main business focus is media. Initially, the media was controlled by a country (ABC)
-online media such as social media news, print news and television or radio
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Example of global media networks
News Corp-70% of media in Australia such as SkyNews, The Sun, The Times, Fox News
-Diffusion and adoption of American beliefs, politics and ideas into Australian society as the media isn’t strictly Australian
How does technological change affect cultural integration?
- Scientific knowledge to further human advancement
- Shrinking of time-space- connecting the world a lot easier
Example of technology
The internet has allowed for all cultures to be connected through social media and communication
-Goes hand in hand with TNCs as many large companies now have an easy outlet to advertise- Nike Just Do It campaign is online and reached across the world easily- clothes,media etc
How do TNCs affect cultural integration?
- Companies in multiple countries- global influence on what we buy and consume
- Are able to influence multiple cultures at a time through advertising-brand images and products
Example of TNCs
- McDonald’s
- Exists in every continent- diffuses and is adapted to suit the original culture- influencing our diets and what we eat
- turning away from traditional or cultural foods
How does government action affect cultural integration?
- They can further or enhance cultural integration
- nationalistic policies- preserve original culture and prevent the rate or occurrence of cultural integration
- liberalistic policies- encourage cultural integration through migration and removal of trade barriers
Example of government action
NK- no influence from outsider culture at all- no cultural integration occurs, no visitors, restrictions on what they wear and what they say and watch and eat
Kyrgyzstan- increased foreign investment- removed trade barriers with China and Turkey, allowing for cultural diffusion, adoption and adaption in their culture