Cultural bias

Question 1

What is cultural bias

Answer 1

Ignoring cultural differences and interpreting all info through your own culture(can be alpha or beta)

Question 2

What are emics

Answer 2

Research identifies behaviours/beliefs etc particular to specific cultures(differencesa)

Behaviour is observed within a specific culture to understand its beliefs and logic

Question 3

What are etics

Answer 3

Constructs universal to all people(similarities)

Behaviour is observed outside of a culture and is considered universal

Question 4

What is imposed etic

Answer 4

Imposing one cultures values/logic onto another

Question 5

What is ethnocentrism

Answer 5

Individual uses their own cultures practises to judge/evaluate other people and their cultures

Question 6

What is cultural relativism

Answer 6

The principle of acknowledging and understanding beliefs and practises of a culture from their perspective to avoid ethnocentrism

Question 7

Evaluate cultural bias research

Answer 7

Ekman - Not all behaviours are affected by cultural bias(some are universal) - e.g. Ekman - facial expressions - takes into cultural relativism whilst also being universal

Culturally biased research can be used to spread hate (e.g. IQ test on different cultures) - African Americans/white americans - counter - use culture specific tests to reduce imposed etic

Modern research refutes individualism/collectivism e.g. USA and Japan - International conferences are held to exchange info between cultures - reduces ethnocentrism and furthers understanding of cultural relativism

Variables researched in studies may not be experienced the same - e.g. personal space