CPRP Flashcards
Stand-alone piece of the plan. Summarize entire plan
Executive Summary
Evaluates the internal & external environment in which the agency is operating
Situational Analysis
Identifies market segments within the community and establishes target markets for key programs & facilities
Customers Analysis
Established based on the data collected in the previous steps of a marketing plan and provides a general direction
Goals & Strategies
Mini story to garner positive publicity
News Release
Sent Direct mail or distributed through schools or local businesses
Printed Materials
Digitally provide program offerings, parks, maps, volunteer opportunities, job posting, registration, and more
Websites & Apps
Digital campaigns utilizing the “snowball” capabilities as a medium
Social Media
High-level commitments that share authority & decision making
Alliances
Group of organized volunteers purposes to support parks & recreation in fundraising, volunteering, & working on projects
Friends Group
Two or more organizations come together to form an entirely new entity
Partnerships
Short term relationships to solve problems
Collaborations
Forward-thinking direction for the agency
Vision
Definition of what an agency does
Mission
target market demo characterisitics current program particpation data attitudes towards current programming issues or constraints restricting program participation future program needs and interests
Program Needs Assessment
derive from agency mission or vision
provide a rationale for program offering
Program Mission
Management
-clinic to vball for disabled adults 30-45 age, 100 part
-secure sponsorship so the program is free
-increase the drop-in rate of courts
Behavioral
-improve participants serving skills
-improve participants knowledge of the game
-increase ability to set shots
Program Goals
Audience- who is involved
Behavior- what will be accomplished
Condition- how it will be accomplished
Degree- when it will be accomplished
Program Objective
psychomotor, cognitive, affective
Age Groups 3 domains of learning
developed indicator of goal accomplishment
Objective
the overall rationale for agency’s involvement in programming
statement of agency or unit program phiosphy
assessment, planning, implementation, & evaluation
APIE (therapeutic)
problems & needs
strengths & abilities
clients expectations
therapeutic rec assessment
Primary resource parks and rec profs should evaluate before creating a program
fiscal, physical, staff, and technology
a concept that drives a program’s design and marketing
Theme
Agency is hosting a weeklong tournament of a program?
Format
obtaining info about relationships among variables with the purpose of explaining, predicting, and or controlling phenomena
Quantitative evaluation
head counts
surveys
Quan Eval Examples
used to answer complex questions about the phenomena, with the purpose of describing and understanding the participant pov
Qualitative Evaluation
observations interviews focus groups public meetings review of documents/and or records
Qual Examples
conducted while the program is occurring
Formative Eval
conducted at the end of a program
Summative Eval
allows for anyone to be selected
Random Collection
when every “nth” person is evaluated
Systematic Collection
only specific group of individuals or selected group
Purposive Data
Done at the ease of the person
Convivence Data
Job, Position, Task, Domain
Elements of Job Description
15
Number of Appropriate applicants
Best way to communicate rules & policies
In service
The first step to training an employee
Conduct a needs assessment
needs analysis > ensure readiness > create learning environment > ensure transfer of training > develop an eval plan > select training method > monitor and eval
Conducting Training order
Compensation, development, disciplinary reaction, & promotion
Performance Appraisals
Attitude
Performance Appraisals Can’t measure
inability to do something successfully
Incompetence
conduct that is awful but inappropriate
misfeasance
staff development activities are most successful when
staff is involved in establishing goals
intentionally doing something illegal
malfeasance
failure to act where there was a duty to act
nonfeasance
most important reason to document a need for disciplinary action
provide factual details
vendor agress to provide supply for an event in exchange for branding recognition
Sponsorship
day pass, month pass, year pass, student, adult
differential pricing
a person lists the agency as a beneficiary
donation
a form of income provided by a foundation that requires an application
grant