Corporate Culture Flashcards
1
Q
Main elements of corporate culture?
A
-artefacts like uniform or physical layout
-values and principles upon which people base their behaviour
-values and believes of the original owner
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2
Q
Corporate culture is affected by..
A
- historic decision making process
- size and nature of business
- number of employees involved in decision process
- management structure
- flexible working
3
Q
Management influence corporate culture by..
A
- appropriate policies in place
- positive leadership style to motivate staff
- having a mission statement to encourage staff
- social and physical enriconment to encourage communication
- dress code so employees feel a sense of belonging
- structure adopted
4
Q
Advantages of a strong corporate culture?
A
Improved customer satisfaction and loyalty
Increase staff motivation
Moving between branches is easier as policies are known
Reduced staff absenteeism or turnover
Single corporate identity is given to customers
