Core Activity A Flashcards

1
Q

What is WACC?

A

Weighted Average Cost of Capital; the weighted average cost of different sources of long-term finance, weighted by monetary value.

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2
Q

How is the Cost of Debt measured?

A

Return earned by lenders; present value of future interest and redemption amounts, adjusted for tax savings.

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3
Q

How is the Cost of Equity measured?

A

Return earned by shareholders; present value of future dividends or capital gains.

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4
Q

Why can excessive debt increase WACC?

A

Excessive debt raises the financial risk for shareholders, increasing their required return.

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5
Q

What is the impact of WACC on investment appraisals?

A

WACC is used as the discount rate; higher WACC reduces project NPV.

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6
Q

Summarise High vs Low WACC.

A

High WACC = Bad (higher risk); Low WACC = Good (higher investment value).

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7
Q

What is a business ecosystem?

A

Networks of organisations collaborating to produce greater value.

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8
Q

Define the CIMA business model steps.

A

Define, Create, Deliver.

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9
Q

What is digital disruption?

A

Technology changes and disrupts existing business models.

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10
Q

Strategies to build disruptive models?

A

Build, Buy, Partner, Invest, Incubate/Accelerate.

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11
Q

Give an example of a Digital Operating Model.

A

Booking systems.

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12
Q

How to prioritise stakeholders?

A

By power, legitimacy, and urgency.

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13
Q

How is value created and delivered?

A

Build trust, allocate resources, design processes, segment customers, and meet expectations.

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14
Q

What is residual value (RV)?

A

Revenue exceeding cost of creating value, crucial for shareholders.

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15
Q

How to survive digital disruption?

A

Leadership, strategic direction, collaboration, external influence, judgment, talent development.

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16
Q

What is Price Elasticity of Demand?

A

Measures sensitivity of demand to price changes.

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17
Q

What is Cost-plus pricing?

A

Setting a price by adding a profit margin to total costs.

18
Q

Define Premium Pricing

A

High price to signal superior quality.

19
Q

What is Market Skimming?

A

High initial price, lowered over time.

20
Q

Define Penetration Pricing.

A

Low initial price to quickly gain market share.

21
Q

What is Price Differentiation?

A

Different prices charged to different customer segments.

22
Q

What is a Loss Leader Strategy?

A

Selling at a loss to attract customers.

23
Q

What is Discount Pricing?

A

Temporary price reductions to boost sales.

24
Q

What is Controlled Pricing?

A

Prices regulated by the market or government.

25
Q

What is Product Bundling?

A

Offering multiple products together at a discount.

26
Q

How does pricing change over the Product Lifecycle?

A

Prices are high at launch, lower during maturity, and may decline further.

27
Q

What cash flows are relevant for investment decisions?

A

Future and incremental; exclude sunk, non-cash, notional items.

28
Q

Difference between Internal and External Management Information?

A

Internal = Reliable but limited. External = Broader but needs critical evaluation.

29
Q

What are Business Intelligence Systems used for?

A

Reduce costs, find opportunities, improve decisions.

30
Q

How does Data Analytics help?

A

Identify patterns, optimise strategies, gain competitive advantage.

31
Q

What is Net Present Value (NPV)?

A

NPV measures added shareholder wealth; uses discounted cash flows.

32
Q

What is Internal Rate of Return (IRR)?

A

Discount rate making NPV = 0; assumes reinvestment at IRR.

33
Q

What is Modified Internal Rate of Return (MIRR)?

A

Adjusts for realistic reinvestment assumptions; more accurate than IRR.

34
Q

What is Payback Period?

A

Time needed to recover initial investment.

35
Q

Define ROCE (Return on Capital Employed).

A

Operating profit / Capital employed x 100.

36
Q

What is Capital Rationing?

A

Prioritising investments when funds are limited.

37
Q

What is Equivalent Annual Cost?

A

Standardises costs across projects of different lengths.

38
Q

What are Real Options in Appraisal?

A

Flexibility to delay, defer, switch, expand, contract, or abandon projects.

39
Q

What is Asset Replacement?

A

Evaluating when to replace old assets based on cost and benefits.

40
Q

What Other Considerations affect Investment Decisions?

A

Environmental, social, quality, and reputational factors.

41
Q

Final Evaluation Questions in Investment Decisions?

A

What do results mean? What do they tell us? What decisions should follow?