CONTENT ANALYSIS Flashcards
1
Q
measurement behaviors or events in books, movies, or other media.
A
Content analysis
2
Q
analyzed by breaking it up into conceptual chunks that are then coded or named.
A
content
3
Q
builds on conceptual analysis by delving into the relationships between the concepts and themes that surface from the analyzed text.
A
Relational analysis
4
Q
the content is coded for certain words, concepts, or themes, and the analyst makes inferences based on the patterns that emerge.
A
Conceptual analysis
5
Q
Fellow researchers can discuss and reflect together in order to reach a consensus on the data analysis
A
Researcher triangulation
