Consumers, product management and sustainability

Question 1

What is sustainability?

Answer 1

• Human: All people maintain fulfilling productive lives, whilst preserving or replenishing the natural and economic systems that make their well being possible
• Company: Generate profits, protect the environment and improve lives of those who interact with it

Question 2

What % of climate scientists agree that climate change ia happening here and now?

Answer 2

97%

Question 3

What is climate change denial?

Answer 3

Mass-mediated marketplace ideologies, we’re born to buy

Question 4

What is materialism?

Answer 4

It refers the importance people attach to their worldly possessions

Question 5

What is conspicuous consumption?

Answer 5

The motivation to consume something for the sake of consuming

Question 6

What is product stewardship?

Answer 6

Understanding, controlling and communicating a products, environmental, health and safety related effects throughout its lifecycle

Question 7

What is dematerialization?

Answer 7

When fewer resources are used to create the same or equivalent benefits

Question 8

What are 3 ways to dematerialise?

Answer 8

• Limit the quantity of materials used in packaging
• Move the disposable goods to high quality durable goods
• Convert traditional ownership of durable goods to shared or rental

Question 9

What are some facts of sustainable packaging?

Answer 9

• Good packaging can lead to less wastage of food etc as a longer display date
• Reducing packaging may accelerate climate change as methane from food waste soar

Question 10

What is greenwashing?

Answer 10

When companies don’t live up to the environmental claims they make, causing consumers to react negatively