Consumer Influences

Question 1

What are consumers and stakeholders looking for?

Answer 1

Traceability of where ingredients originate and how they are produced.

Question 2

Why are consumers at the centre of packaging development?

Answer 2

To create packaging that is easy to open regardless or age, disability or physical condition.

Question 3

What has the collaboration between Nestlé and Arthritis Australia produced?

Answer 3

The making of a pair of gloves that stimulates the restriction of a sufferer of arthritis in order to redesign packaging of the most popular products to make them easier to open.

Question 4

Name an example of how consumers have a major impact in the design or revamp of the product.

Answer 4

Nestle gold instant coffee packaging revamped however shape of the bottle didn’t change.

Question 5

What does PIQET stand for?

Answer 5

Packaging Impact Quick Evaluation Tool

Question 6

What does PIQET produce?

Answer 6

Designed to assess the environmental impacts and resource consumption profiles of different packaging options.

Question 7

Example of PIQET

Answer 7

Nestlé’s NaturNes baby food initially packaged in a glass pot. Now packaged in a more energy sufficient plastic pot to reduce CO2 emissions

Question 8

Name 3 specific request a consumer now wants.

Answer 8

• Healthier foods eg. Wholegrains
• Sodium reduced foods
• Food with fewer artificial colourings and flavourings