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xGraphic Design 2 > Completer Test 1 > Flashcards

Completer Test 1 Flashcards

Practice for the Graphic Design Completer Test

1
Q

On an anchor point, what are the handles used for?

A

Adjusting the line’s curve

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2
Q

What key can a designer hold down in order maintain proportions on an object in Illustrator?

A

Shift

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3
Q

When a design uses a rectangular shape to cut out a smaller image of a larger photograph.

A

Crop

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4
Q

What is the act of spreading letters apart so there is more space in between characters?

A

Kerning

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5
Q

What is the increase of space between horizontal rows of type called?

A

Leading

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6
Q

How many points are in an inch?

A

72

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7
Q

A company with a long name may choose to abbreviate their name by using this type of mark:

A

Lettermark

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8
Q

What is a lettermark?

A

A logo that relies on the letters of the brand

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9
Q

Which file type is best suited for logo design?

A

Vector

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10
Q

What is the first step in creating a design?

A

Research

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11
Q

What is a good question to ask yourself while researching?

A

Who is the target market?
Who are the competitors?
What is the industry like as a whole?

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12
Q

Which of these is not a consideration when targeting a specific audience?

A

Personal taste

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13
Q

This type of printing uses a screen to transfer images onto a substrate (tshirt, poster, etc).

A

Screen Printing

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14
Q

What is the best way to develop multiple design ideas?

A

Thumbnails

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15
Q

What is the next step after you have created your thumbnail?

A

Roughs

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16
Q

What is the term for using someone else’s artwork without permission?

A

Appropriation

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17
Q

What is the term used for when designer creates a consistent visual identity for a business

A

Branding

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18
Q

In order to ensure consistency of color use, a designer can save sample colors, known as:

A

Swatches

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19
Q

When Nike creates a new product for females, that group of athletes is considered to be the:

A

Target Audience

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20
Q

What is an example of unity?

A

When a shoe and its box use a matching color scheme

21
Q

Which color mode should be used when creating imagery that is to be used on a webpage?

A

RGB

22
Q

Which color mode should be used when creating an image for output at a commercial printer?

A

CMYK

23
Q

In pixels per inch (PPI), what should resolution be set at for use on the internet?

A

72

24
Q

In dots per inch (DPI), what should resolution be set at for printing a photograph?

A

300

25
Q

What color mode can display only a very limited range of the grey?

A

Grayscale

26
Q

Product, label and color scheme are all aspects that a designer should consider when creating:

A

Package Design

27
Q

When a designer of dolls attempts to appeal to young children, they are giving consideration to

A

Target Audience

28
Q

What is the white space on the outer edges of a design that supports the rest of the design?

A

Margins

29
Q

What does PPI stand for?

A

Pixels per inch

30
Q

What does DPI stand for?

A

Dots per inch

31
Q

This term refers to the line of type that gives the name of the publication

A

Masthead

32
Q

This term refers to the area found between columns of text in a page layout:

A

Gutter

33
Q

Area of a page where information such as chapter/section name and page numbers are located:

A

Footer

34
Q

If you want a photo to go off the edge of a page, this should be set between .125” and .25”:

A

Bleed

35
Q

This term refers to text that goes with a photo/illustration as a title or explanation

A

Caption

36
Q

What do designers use to kick start the creative process?

A

Thumbnail sketches

37
Q

What is the most important element of any design?

A

Craftsmanship

38
Q

What is the importance of maintaining quality documents?

A

Ease of interpretation by others

39
Q

What is the difference between art and design?

A

Art is self-expression and design is sending information.

40
Q

What does not apply to design?

A

Self-expression

41
Q

What determines which elements are most important to least important?

A

Hierarchy

42
Q

This can be manipulated by use of scale, color, contrast, etc.

A

Emphasis

43
Q

Something which is visually easy to understand has achieved:

A

Simplicity

44
Q

What describes the way an eye-flows through a design?

A

The sequence of movement

45
Q

What are the additive colors?

A

RGB

46
Q

What are the subtractive colors?

A

CMYK

47
Q

What is the role of a Graphic Designer?

A

To persuade, inform and influence

48
Q

What contributes to the success of a media business?

A

Business plan, marketing plan and financial plan

xGraphic Design 2 (4 decks)

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