Comm exam 1 Flashcards
what is communication?
comm is a system process in which people interact through symbols to create and interpret (shared) meanings
the 3 different actions when interacting
a -> b (action)
a ->b
b->a (interaction)(dry conversation not enthusiastic)
a -> b
b ->a (transaction) (you decode, interpret, and encode)
when you input and output everyone…
processes differently from the time they hear something to the time they respond back.
EX). someone has a slight tone and you can hear it, after you input it, process that she has a tone, your output could be a slight tone back and getting defensive.
Ex) the drawing exercise with a partner when partner B closes their eyes and partner A describes to B when the picture looks like and B has to interpret and process what A is sayings. The drawings did not look the same as the pictures because one persons stick figure could be another persons tree branch.
simultaneous
encoding and decoding at the same time.
Feedback
noise that is a responds
Feedback sensitive
Understanding the “vibe”
Ex, Walking into a room and everyone is crying and upset and understanding not to tell them your good news
Why is communication important?
Everyone needs communication skills, helps find and understand your personal identity, helps build stringer relationships, improves health and mindset, give you a stronger professional life, improves civil engagement
Rhetoric
the art of persuasion through communication
Ethos
Ethos is based on a speaker’s credibility (trustwor-thiness, expertise, and good will).
Pathos
Pathos is appeals to listeners’ emotions.
Logos
Logos is logic and reasoning
qualitative research
provides nonnumerical knowledge about communication.
quantitative research
to gather information in numerical form
Rhetorical criticism
the process of examin-ing a text to see how it works communicatively
In addition to speeches, texts include any and all symbolic activities—nonverbal actions, artifacts such as the Vietnam Veterans War Memorial, verbal but not vocal messages such as written messages and cartoons, films, images, web videos, and every-day performances of identity
Intrapersonal communication
communication with ourselves, or self-talk.
Interpersonal communication
not a single thing but rather a continuum that ranges from quite impersonal
Ex), (interaction between you and a parking lot attendant) to highly interpersonal (interaction between you and your best friend)
Different types of communication
Rhetoric (persuasion or public discord), mass media, small group, intercultural, interpersonal, health comm, strategic, public policy, film and media, production, PR and marketing
Why is their no S in communication
there is no S because communication is interaction and forming relationships with people. It is the process if sending and receiving messages.
Why is it important to analyze you audience
So you can get your message across
ways to analyze your audience
what are there ages? what is the situation (place, time, indoor, outdoor, required?), time (long, short, night or day), ask questions, tailor speech using common words and knowledge
how to give a good speech
organize, eye contact, no fillers, add personality, be enthusiastic, length, converse,
what are the different types of supporting materials?
testimony, examples ( EX, 3 other schools), analogy, stats, explanations
extemporaneous
planned but not memorized
Intro to a speech
capture or gain interest
establish credibility
topic introduction
The model of communication
transactional model
Transactional model
a communication diagram that shows the process were one person communicates with another, who then sends feedback to the first person
where does communication stem from academically
from rhetoric and democratic life
how is research conducted in communication
quantitative and qualitative
communication apprehension
fear or anxiety associated with either real or anticipated communication with another person or persons
How do you manage communication apprehension
deep breaths, positive outlooks, practice
How does anxiety manifest into our body or brain
gives high blood pressure, tense, increasing mental capacity, fast breathing, heart beats more
different types of speeches
persuade, inform, entertain
what are the different types of delivery for speaking?
impromptu, extemporaneous, manuscript, memorized
how do we use visual aides effectively
Each visual should be relevant to your message, convey an important point, be clearly understandable, and be visible by your entire audience.
mass media
Mass media are forms of communication that address large audiences or publics: books, films, television, radio, newspapers, advertising, magazines, and other forms of visual, audio, and print communication that reach multitudes of people.
agenda setting,
the ability to shape how we see
cultivation
making the viewers believe something with manipulation
uses of gratification
we select media that we think will give us something we value or want. For example, if you are interested in national affairs, you might listen to National Public Radio. If you are concerned about whether a game will be rained out, you might watch The Weather Channel
dominant ideology
a term that refers to the beliefs and ideas shared by the majority of people in a particular group
how one can become more media literate
think critically about the media you consume and create
