Com 1 - 2 Flashcards

1
Q

Communication organisationnelle

A

Ensemble de processus de communication d’une organisation

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2
Q

Communication organisationnelle inclut

A

Gestion de la com en interne et en externe

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3
Q

Com interne

A

Facilite les échanges d’info entre les membres d’une organisation

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4
Q

Com interne 2

A

Crée un environnement de travail collaboratif, renforce l’engagement des employés

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5
Q

Com externe

A

Rétablit et maintient les relations positives avec les parties externes ( clients, investisseurs, médias, etc)

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6
Q

Com externe 2

A

Construit une image positive de l’entreprise

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7
Q

Processus de communication ds org interne

A

Flux de com, barrières et filtres, canaux de communication, feed-back, climat de com

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8
Q

Gestion de com externe

A

Objectifs externes (à définir), stratégies de RP, canal de com externe, réputation (renforcer)

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9
Q

Coordination com globale

A

Cohérence, gestion de crise, formation et sensibilisation, (encourager) relations interpersonnelles, (promouvoir) leadership collaboratif

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