Cognitive psychology of attention Flashcards
What is attention?
- William James (1890): “Everybody knows what attention is”
- Matlin (2005): Attention is a concentration of mental activity
How can attention be moved (broadly)?
- Attention can be driven from within based on our current goals and desires (e.g. getting a high grade in unit)
- Or it can also be attracted by certain events in the environment around us (e.g. a loud noise in the hallway)
- These are commonly referred to as voluntary vs reflexive attention, or also endogenous vs exogenous attention
What are the two broad types of attention?
- Voluntary (endogenous) attention
- Reflexive (Exogenous) attention
What is endogenous attention?
Voluntary attention
- Our ability to intentionally attend to something
- It’s a top-down and goal-directed process
- Hopefully your attention is focused on the lecture. But there are many more interesting things going on right now that you could be doing. But this material is important for your goals of doing well on the exam and this Unit – so you focus
- Like to refer to this as our attention being ‘pushed’
o Pushed from within by something in the environment – goal directed
What is exogenous attention?
Reflexive attention
- Attention can also be attracted by certain information or events in our environment
- It’s a bottom-up stimulus-driven process
o Sensory information from the environment captures your attention
- If there was a gun shot in the hallway everyone would turn and pay attention to it
o Your attention would be grabbed or pulled by information happening around you
o Doesn’t matter that it may interfere with your internal goals
- Like to refer to this as our attention being ‘pulled’
What did William James say of attention?
“is the taking possession of the mind, in clear and vivid form, of one out of what may seem several simultaneously possible objects or trains of thoughts…”
How is attention tested?
- Attention is drawn to the centre of the screen and then a box might appear to capture the attention
o A target may appear which you have to respond to in the same or different location
What are the types of trials in experiments of attention?
Valid trial
Invalid trial
Neutral trial
No cue trial
What is a valid trial?
o Your attention was cued to a location, and then the target appeared there
o The target and the focus
What is an invalid trial?
o Your attention was cued to one location, and then the target appeared on the opposite side
What is a neutral trial?
o Your attention was cued but not to a specific location, so the cues were not informative towards the location of the target
What is a no cue trial?
o Your attention wasn’t cued to a specific location, so nothing informative appeared about the location of the target
How is endogenous attention tested?
- Attention drawn to the centre of the screen and then pushed by presentation of a right pointing arrow
- If attention is pushed to the right, and the target appeared, it would be a valid trial
- People are faster and more accurate on these types of trials
- Its not just non-social cues shifting our attention
o these attentional processes going on all around us
What is the dot probe task?
- In the dot probe task 2 pictures are presented side by side and then dots appear in location of one of the pics
- Participants must press a button for the dots
o often it’s the orientation of the dots ( : or .. )
What is generally found in dot probe tasks?
- People are generally faster to make decision about target/dots when they appear behind location where the faces were presented
o your attention was drawn more to the faces
o so more of your attention was on the dots
o so you are faster to make response about them - This infers that people have a natural interest in people which directs them to look at them
- Interestingly, people with autism don’t show this same effect for faces – reduced automatic orienting to faces
What is the spotlight of attention?
- Posner (1980)
- Attention illuminates part of visual field
o Illumination can be broad or narrow
What is the “zoom lens” of attention?
- Eriksen & St. James (1986) – building on spotlight of attention
- The field of attention can be increased or reduced
- Rate of processing inversely related to size of focus
o If you have a narrow focus, you will process information very well
o If you have a broader focus, you won’t process information as well - Related to enhanced processing within the focus
Why are car crashes likely to happen?
- Looking but not seeing
o E.g. fiddling with radio or looking but daydreaming - Stimuli being perceived, but at some point along the way to conscious awareness the information is being lost
- Attention is needed for perception
- Can have inattentional blindness
How is attention limited?
- Focusing attention means information is processed better within that focus….
- but information is processed less outside that focus
- So, items are missed