COGNITATIVE Asssumptions Flashcards
1
Q
Assumptions
A
Mechanistic approach - our minds are like a computer
Comparing to computer - behaviour is explained in terms of how kind works
Input, store, retrieve data (information processing approach)
Our internal mental process (cognitions) actively organise and manipulate the info we receive
2
Q
Flashbulb memories
A
Able to remember key details
3
Q
Everyday objects
A
Memory is bad
4
Q
Strengths
A
Useful + practical applications
Lends to experimental research
Scientific
High control (high internal validity)
Isolate single variables (cause and effect)
5
Q
Weakness
A
Cognitive process can’t be seen - rely on observations and self report
Reductionist - focussed on only mental processes
Low external validity + low ecological validity
