Coding, capacity and duration Flashcards

1
Q

Define coding

A

The format of information that is stored in each memory store

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2
Q

In STM is coding acoustic or semantic?

A

Acoustic

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3
Q

In LTM is coding acoustic or semantic?

A

Semantic

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4
Q

What did Baddeley discover in 1966?

A

More mistakes are made when recalling acoustically similar words straight after learning them, whilst more mistakes are made when recalling semantically similar words 20 minutes after learning them

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5
Q

Define capacity

A

The volume of information or data that can be kept in a memory store at any one time

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6
Q

What is the estimated capacity of STM?

A

7 +/- 2 items

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7
Q

What is the capacity of LTM?

A

Unlimited

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8
Q

What was Miller’s idea?

A

He noticed things came in 7’s (Days of the week etc).

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9
Q

What did Jacobs do?

A

Discovered that the mean letter span was 7.3 and the mean digit span was 9.3

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10
Q

Define duration

A

The amount of time the information can be stored in each memory store

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11
Q

What is the duration of STM?

A

18 - 30 seconds

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12
Q

What is the duration of LTM?

A

Infinity with practice

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13
Q

What did Peterson et al do (1959)?

A

Increasing retention intervals decreases the accuracy of recall of consonant syllables

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14
Q

What method did Peterson et al (1959) use?

A

24 undergraduates attempted to remember a set of letters while counting down from a 3 digit number given (Preventing mental rehearsal)

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15
Q

How did Bahrick et al (1975) find the duration of the LTM?

A

Used 396 participants to identify photo’s of their graduating class. This decreased from 90% to 70% between 15 year and 46 years of graduating

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