Coca - Cola Flashcards
How prominent is the company?
It is the number one manufacturer of soft drinks in the world
Where are the headquarters?
Their headquarters is situated in Atlanta Georgia, USA
How many products do they sell?
They sell nearly 400 different products.
What % of sales are generated outside America?
70% of its sales are generated outside of North America.
How rapidly did the company grow?
The Coca-Cola Company grew rapidly, moving into Canada, Panama, Cuba, Puerto Rico, France, and other countries and U.S. territories. In 1900, there were two bottlers of Coca-Cola; by 1920, there would be about 1,000.
When was it introduced to the Olympics?
928 Coca-Cola was introduced to the Olympic Games for the first time when Coca-Cola traveled with the U.S. team to the 1928 Amsterdam Olympics
When did it begin to create new flavours and what were they?
After 70 years of success with one brand, Coca-Cola, the Company decided to expand with new flavors: Fanta was originally developed in the 1940s and introduced in the 1950s; Sprite followed in 1961. In 1960, The Coca-Cola Company acquired The Minute Maid Company, adding the line of juices to the Company.
How many associates does it have?
It has 139,600 associates around the world, with 50 percent of them outside the U.S.
How many people does it employ?
The Coca-Cola Europe Group employs approximately 1,600 Company associates who work with European bottler employees numbering more than 60,000 strong. Approximately one third of the Company team of 1,600 provides shared services for all of the Europe Group and beyond and manages group-wide resources, while 12 business units, consisting of one to four countries each, execute plans at the local market level.
What did the company open in 2009?
Coca-Cola opened a new 90 million USD new research and development centre in Shanghai in March 2009
What are some social positives of Coca-Cola?
Coca Cola offer training and education.
Coca Cola runs some community schemes in Africa and South East Asia.
One of Coke’s microfinance startup schemes provide 4000 Vietnamese women with the merchandise, training and basic equipment to begin selling Coca Cola.
What are less strict in other countries?
Environmental regulations are often less strict in LEDC’s: some TNC’s take advantage of this
How does the company’s use of water impact countries?
Depletion of the local ground water table due to the utilisation of natural water resources by the company poses a serious threat to many communities. In March 2004, local officials in Kerala, India shut down a $16 million Coke bottling plant blamed for a drastic decline in both quantity and quality of water available to local farmers and villagers.
What lawsuit was launched in 2010
On February 25, 2010, a new lawsuit was launched on behalf of 8 plaintiffs against The Coca-Cola Co. and Coke processing and bottling plants in Guatemala, with charges of murder, rape, and torture of union leaders and their families.
What were the allegations in Columbia?
In Colombia there are allegations that the company “hired, contracted with or otherwise directed paramilitary security forces”. In January 2004, a New York City-based group, that included some city officials, confirmed the workers’ allegations. They found:
“To date, there have been a total of 179 major human rights violations of Coca-Cola’s workers, including 9 murders. Family members o f union activists have been abducted and tortured.
