class11: Report the Data Flashcards
a way of presenting results of the analysis in an accessible way using charts/graphs
: supports the dominant learning style of the population
Data Visualization
what are power BI & Tableau used like?
large datasets
blend/merge dataseets
charts
dashbords
5 big questions to decide what chart to use
- what business questions are you trying to ansewer
- who is the target audience for the visualization
- which type of data is being visualized? - categorical / numerical
- what type of analysis have you performed? - exploratory/confirmatory
- what is the best way to show what you want to show?
5 charts for categorical data
pie chart
symbol map
tree map
heat map
bar chart
+ - of tree map
+
: patterns, outliers, many categories
_
: not exact proportion/number
+ - of symbol map
+
: proportions across geographical areas
-
: not exact proportion/number
+ - of heat map
+
: shows the density of certain data
: visualize data across multiple categories, patterns, correlation
-
: not exact proportion / number
five main purposes for visualization
- comparison
- correlation
- distribution
- trend evaluation
- part to whole
charts used for ‘part-to-whole
- pie / donout
- waffle
- tree maps
- heat maps
- sunburst
- stacked bar chart
area / pie / stacked bar
charts used to show relationships
bubble chart
scatter chart
charts used to show distributions
histogram chart
line chart
scatter chart
charts used to indicate trends
line chart
column chart
charts used to compare items
bar chart
column chart
charts used to compare over time
line chart
column chart
bar chart vs histogram (3 difference)
barchart
: represents categories
: gap btw 측정치
: y - axis - variety of statistics
histogram
: represents bins/intervals(number ranges)
: no gaps
: y-axis - frequency / count of observations