Characteristics of Qualitative Research Design Flashcards
What type of data is gathered from this research design?
rich verbal or written data by using open-ended questions. Possibly from an interview, surveys, etc…
What is the difference between open-ended questions and close-ended questions?
Open-ended questions allows researchers to gather more info (yes, no + opinion), whereas close-ended questions only obtains (yes, no answers).
What is a focus group?
A group of participants (6 - 12) interviewed (lead) by a facilitator who asks open-ended questions.
The data is collected by researchers with the use of a contents analysis table.
What is the Delphi tecnique?
Contacting, and consulting a series of questions, a professional in that particular field to gather rich data.
What are the Cons of a focus group?
- Heavily bias (personal opinions, observer bias)
- Individuals may conform with the majority and provide similar answers
- Doesn’t get confidentiality rights
What are the Pros of the delphi technique?
- More reliable information from professional
- Inexpensive
What are the Cons of the delphi technique?
- Can still be bias information (opinions than facts)