Chapters 3/4 Flashcards
Supervisory Person
FINRA mandates that member firms must select a person to have overall responsibility for internal supervision of the firm, as well as ensuring compliance w/ laws and regs. The selected person must:
- Delegate authority & responsibilities to qualified principals or employees
- Establish supervisory procedures and determine whether delegated tasks are being properly executed.
Regulatory element vs firm element
Both forms of continuing education that apply to all registered personnel.
Regulatory element: Must be done 2 years after you take Series 87 and then every 3 years after that as long as you maintain the registration.
Firm element: training that consists of the review of applicable rules and regs, ethics, and professional responsibility.
- Firm element is NOT required for personnel who have NO contact w/ the public.
Categories of communication between member firms (and their employees) and the public:
- Correspondence
- Institutional communication
- Retail communication
Correspondence
Any written or electronic messages sent by a member firm to 25 or fewer retail investors within a 30 day calendar period. The 25 investors includes both existing and prospective clients. Firms are required to train their employees regarding correspondence, and after training must implement a surveillance group to oversee correspondence. Member firms must also have written procedures regarding incoming correspondence.
- No pre-approval is required, however, it’s subject to internal review
- Correspondence should be kept on file for 3 years after the last date of use.
Institutional communication
Any type of written or electronic communication that’s distributed or made ONLY to institutional investors. Member firms must have policies and procedures in place surrounding institutional communications and these must ensure that these communications aren’t forwarded to retail investors (ex: putting a line in that says “for institutional investors only”). Employees must be trained on institutional communications and the firm must keep records of the training.
- No pre-approval is required, however it’s subject to internal review
- Institutitonal communications should be kept on file for 3 years after the last date of use.
FINRA definition of institutional investor
- Financial institutions
- RIAs
- Municipalities
- Employee benefit plans w/ at least 100 participants
- BDs and their RRs
- Individuals or entitites w/ TAs >= $50MM
- Persons acting solely on behalf of institutional investors
Retail communication
Any written or electronic communication that’s distributed or made available to more than 25 investors with a 30 calendar day period. Retail communications may be required to be preapproved by a Supervisory Analyst, who has a Series 16 registration. If a product/service is being promoted in retail communications, pre-approval is required. Certain forms of retail communications must be approved by supervisors who have specific registrations.
- A retail investor for these purposes is anyone who doesn’t meet the definition of an institutional investor.
- All materials that are prepared for the public media are considered retail communications
True or false: Public appearances require the preapproval by a principal of the firm or filing w/ FINRA?
False
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True or false: If a RR uses a powerpoint presentation and the audience consists of 26 people, this is considered correspondence?
False, retail communication because it’s > 25 people
True or false: Correspondence, institutional communications, and retail communications must be supervised and monitored by a firm and approved by a principal prior to use?
False. Correspondence and institutional communications must be supervised/monitored by the firm but DO NOT need to be approved by a principal prior to use. On the other hand, retail communications must be approved by a qualified approval either before the communication is released to the public OR before it’s filed w/ FINRA- whichever comes first.
- Firms must keep all approved communications for 3 years after the last date of use, and for 2 years in an easily accessible location. The file must contain a copy of the communication, the dates of first and last use, the name of the approving principal, and the date on which approval was given.
- In the event that a specific form of retail communication is not required to receive principal preapproval, the name of the person who prepared or distributed the communication must be maintained by the member firm for three years from the date of last use.
- Correspondence and institutional communications are subject to spot checking by FINRA
True or false: Firms should review incoming electronic correspondence being delivered to employees prior to delivering it to employees?
True. However, mail cannot be opened by the firm.
True or false: A sufficiently trained non-registered person is allowed to review correspondence?
True
True or false: FINRA requires firms to preapprove every piece of incoming correspondence?
False, , FINRA permits firms to sample or spot-check these communications or use other technology-based tools (e.g., keyword searches) to assure compliance with both FINRA and firm rules. Although firms may elect to review only a sample of their registered representatives’ correspondence, a copy of all correspondence must be retained.
Circumstances where retail communications don’t require preapproval:
- Another firm has previsouly filed the material w/ FINRA and it has not been materially altered.
- The communication was posted on an social media
- The communication doesn’t make a financial or investment recommendation
- Generally, if the retail communications don’t require preapproval, then they’re not required to be filed with FINRA
FINRA filing of retail communications
Depending on the content of the retail communication, some types are required to be filed with FINRA 10 business days prior to their first use, while other types are required to be filed within 10 business days of their first use. For the first year as a FINRA member, a new brokerage firm is required to
file with FINRA all broadly disseminated retail communications 10 business days prior to their first use. The term broadly disseminated is meant to indicate that the materials have been created for generally accessible
websites, the print media, or television or radio. FINRA may also require any firm that has had disciplinary issues to file some or all of its communications 10 business days prior to use
Additional forms of retail communication that must be filed w/ FINRA at least 10 days prior to their first use pertain to the following products:
- Registered investment companies that include rankings or comparisons that have been created by the investment company itself
- Futures
- Investment company communications with NO self-created rankings ARE NOT required to be filed at least 10 days prior, but instead within 10 days of their first use.
Forms of retail communications that must be filed w/ FINRA within 10 days of their first use pertain to:
- Publicly traded direct participation programs (DPPs)
- SEC-registered CMOs
- Any security that’s registered w/ the SEC and dervied from or based on a single security, basket of securities, an index, commodity, debt issuence, or foreign currency. This includes publicly offered strucutred notes (ETNs).
True or fasle: If a BD has previously filed a draft or storyboard of a TV or video retail communication pursuant to a filing requirement, it must also file the final filmed version within 10 days of first use or broadcast?
True
True or false: With each filing regarding a retail communication that’s made to FINRA, a member firm is required to provide the name, title, and Central Registration Depository (CRD) number of the registered principal who approved the retail communication along with the date on which the approval was given?
True
Communications that are not required to be filed w/ FINRA:
- Retail communications that’ve been previously filed w/ FINRA’s advertising department and have no material changes.
- Retail communications that are based on templates of which were previously filed w/ FINRA and any changes are solely updates of statistical info or other non-narrative info. If the template is changed, a new filing must be made.
- Retail communications that don’t promote or make any financial or investment recommendations.
- Retail communications that simply identify a member firm’s national securities exchange symbol, or identify a security for which the member is a registered market maker, or identify that the member firm offers a specific security at a stated price.
- Retail communications that are posted on social media
- Tombstone advertisements, prospectuses which have been filed with the SEC, and mutual fund profiles. It’s important to remember that this exclusion doesn’t cover broker-created, broadly disseminated free writing prospectuses (FWPs).
- Press releases that are only available to the media
- Any reprint or excerpt of an article or report that’s issued by a publisher, provided the publisher is not affiliated w/ the member firm nor the issuer of the securities mentioned in the reprint has commissioned the reprint.
- Correspondence and insititutional communications
- Communications that simply refer to types of investments as part of a listing of products and servcies offered by the firm.
Communication may not predict or project performance or imply that past performance will reoccur. However, firms are permitted to utilize:
- A hypothetical illustration of math principles, , provided that it doesn’t predict or project the performance of an investment or investment strategy.
- An investment analysis tool, or a written report produced by an investment analysis tool, provided sufficient disclosures are made.
Can retail communications include comparisons between investments or services?
Yes, as long as all material differences between them, including investment objectives, costs and expenses, liquidity, safety, guarantees or insurance, fluctuation of principal or return, and tax features.
True or false: Retail communications do not need to include the member firm’s name?
False, ALL retail communications and correspondence must contain the name of the member firm that’s sponsoring the material. If the firm has an alias that must be included as well. For blind recurinting ads, the firm’s name is not required to be included.
True or false: In retail communications and correspondence, unless income is free from all applicable taxes, any references to tax-free or tax-exempt income must indicate which income taxes apply?
True. Retail communications CANNOT describe income or investment returns as tax-free/tax-exempt if the tax liability is merely deferred.
Disclosures regarding testimonials w/ firm communications:
- The testimonial may not be representative or the experience of other customers
- The testimonial is not a guarantee of future performance or success
- If the testimonial is a paid testimonial (more that $100), this must be disclosed.
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What must communications that include a recommendation disclose:
xxx
- The price at the time of the recommendation
- Whether the member firm makes a market or whether the member firm intends to buy/sell the security for tis own account
- Whether the member firm or any associated person who’s involved w/ the preperation of content has a financial interest in the security
- Whether the member firm was a manager or co-manager of any of the issuer’s securities offerings within the last 12 months
- Info supporting the recommendation/offer
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What must a firm disclose if listing past recommendations that were succesful:
- A list of all recommendations for the same type of security for the past year. Longer periods may be displayed if they’re shown consecutively and include the last year.
- The communication must state the name of each security recommended, the date and recommendation (buy, sell, hold), the price when it was recommended, as well as any price range that was recommended.
- A cautionary note that warns investor not to assume that future recommendations will be profitable.
- A research report is exempt from these recommendation requirements if it makes the proper disclosures, as described in chapter 2
When can a firm use FINRA’s name?
- In any communication: provided that it doesn’t imply that FINRA guarenteed to approved anything
- In a confirmation statement for an OTC transaction: Provided it states, “This transaction has been executed in conformity with the FINRA Uniform Practice Code.”
- On a member firm’s website: provided that the member firm includes a hyperlink to FINRA’s website
True or false: Options communications ARE NOT subject to FINRA rules and potential filing requirements?
False, options communication IS subject to FINRA rules and potential filing requirements
Regulation of options communication
All options-related RETAIL communication must be preapproved by a Registered Options Principal (ROP). However, not all forms of options correspondence require preapproval, but all forms are subject to review and general superivsion requirements.
All options-related retail communications that are used prior to the delivery of the options disclosure document (ODD) must be submitted for approval to an exchange OR FINRA at least 10 calendar days prior to initial use. However, if a firm issues sales material that’s only being sent to existing clients, it will not need to be filed since all existing clients would have already received the ODD.
- Any advertising for options must include the notice that customers can request an ODD.
True or false: Barriers between IB and research must be in place, but no barriers between IB and trading must be in place?
False, barriers between the trading department and research must be in place. These information barriers prevent a trading department from learning of a pending research report regarding a security in which it has a position.
Conflicts of interest in a public offering
- The securities are being issued by the member firm and the member firm is participating in the offering
- The issuer controls or is under control of the member firm
- At least 5% of the net proceeds of the offering, not including the underwriting compensation, are intended to reduce or retire the balance of a loan extended by the member firm.
Affiliate
An entity that controls, is controlled by, or is under common control of the member firm
Control
Having ownership of 10% or more of the CS or PS or subordinated debt of another entity, OR the right to acquire 10% or more of the profits or losses of a partnership.
Common control
A situation in which the same person or entity controls two or more entities.
A member firm is prohibited from participating in a public offering where it has a conflict of interest unless the offering complies w/ any the follow conditions:
- The member firm that’s primarily responsible for managing the offering may not have a conflict of interest OR may not be an affiliate of a member that has a conflict
- The securities being offered must have a bona fide public market
- The securities being offered must be investment grade
- If #1, #2, or #3 aren’t met, the member firm must appoint a qualified independent underwriter (QIU) to participate in the preperation of the offering documents.
Qualified independent underwriter (QIU)
A firm that has served as a manager or co-manager in at least 3 public offerings of a similar size and type during the 3 year period preceding the filing of the registration statement.
- If a QIU is used, a prominent disclosure must appear in the prospectus or offering document to explain the conflicts of interest, the name of the qualified independent underwriter, and a brief statement regarding its role and responsibilities. The member firm must also notify FINRA once the offering is completed.
True or false: In self-underwritings or underwritings for affiliates, FINRA generally requires the participation from another BD that has no conflict or interest?
True
True or false: If a BD has discretionary authorization and is participating in a distribution where it has a conflict, it can place some of the stock in the discretionary account without written approval?
False, in this case the BD MUST get written approval.
Disclosure of a control relationship
If a BD is controlled by a public firm and has a customer who wants to purchase the stock of that firm, the BD must disclose the control relationship PRIOR to accepting the order.
- If this initial disclosure was verbal, then written disclosure must also be provided prior to settlement. This is in addition to the disclsoures found in the propsectus.
- If the control relationship transaction involves a discretionary client, additional written permission must be obtained for each transaction.
FINRA’s New Issue Rule
A member firm is required to make a bona fide offering of new issues to the public and not withhold any shares for its own account, the account of its employees, or any other insiders. Member firms cannot sell equity IPOs to restricted persons.
An exemption exists that allows personnel of a limited BD to purchase shares of a new issue.
Limited BD
A BD that restricts its business to investment company/variable contract securities or direct participation programs
Securities NOT considered new issues and may be sold to restricted persons under FINRA’s New Issue
- Secondary offerings
- All debt offerings (including convertible debt)
- Pvt offerings
- PS and rights offerings
- Investment company offerings
- Exempt securities
- REIT securities
- Direct participation prgoram (DPP) interests
Preconditions for New Issues
Prior to issuing a new issue to an account, the firm must obtain representation from the account holder, or any authorized party for the account, which states that the account is eligible to purchase new issues in accordance w/ the New Issue rule. The representation from the account holder may be in the form of an affirmative statement.
True or false: A firm may use electronic communications and/or verbal communications to verify account eligibility for new issues?
False, firms may use electronic communications but not verbal