Chapter Three Flashcards
Good reporting consists of?
writing quickly, clearly, and accurately
What is percentage of users who read word for word?
16%
Chunking?
easy, readable chunks of info that use subheads and bullet points.
What are headlines?
heading at the top of article or story
Tips for breaking news online?
- Make contact with key sources
- Search social media
- Write offline-word document
- Open Content Management System
- Promote story on social media
- Consider live blogging
- Build summary story (link, images, video)
- Context articles (op eds, blogs)
What is link journalism?
linking to other reporting on the web to enhance, complement, source, or add more context to a journalist’s original reporting (COLLABORATIVE JOURNALISM)
Great intros?
Don’t bury the lead
When is inverted pyramid used?
On straight forward stories and NOT feature stories
What is Live Blogging?
A blog providing a commentary on an event while it takes place
Pacing for a story?
tight copy, edit by 50%, use active verbs
What is the Four Sentence System?
- Basic details of what happened, who did what, when, and where.
- Expansion on points in the first sentence (details and elaboration)
- How/why it happened
- What’s happening now?
Seven enemies of good writing?
- Passive verbs
- Run-on sentences
- Mixed metaphors
- Mixed tenses
- Cliches
- Writing in first person
- Assuming the users know too much
Headlines and SEO
- clever headlines don’t work
- headlines must be searchable
- SEO optimization requires headlines that lead search engines to stories.
Characteristics of Features:
- Narrative and doesn’t use online sources
- Not as deadline sensitive
- Personal and emotional
- present visually with creative layouts, photos, art
Features Online:
- Originally not suited for online sources
- Tablets and e-readers may be the reason audiences are accepting long-form journalism online
- Should exploit multimedia features rather than just posting a long print article.