Chapter 9: Communication In Business Flashcards

1
Q

What are business objectives?

A

They state what an organisation expects to achieve over a set period.

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2
Q

What are strategies?

A

Are the actions that an organisation takes to achieve its specific objectives.

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3
Q

What are stakeholders?

A

Are individuals or groups with an interest in the future growth and success of the business.

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4
Q

What is internal communication?

A

Are those that takes place within a business

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5
Q

What is formal communication?

A

Involves making use of the official communication channels of a business

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6
Q

Sideways communication?

A

Involves the flow of information between people of similar status or position

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7
Q

Informal communication?

A

Channel involves the business making use of unofficial means of exchanging information

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8
Q

Grapevine?

A

Is the unofficial and informal communication system which is superimposed on the formal network

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9
Q

External communication?

A

Is how concerned with how the business communicates with and is viewed by other businesses and stakeholders outside the business

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10
Q

Persuasion?

A

Is presenting a message in a manner that causes someone else to support it.

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11
Q

Verbal communication?

A

Is the written or oral use of words to communicate

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12
Q

Written communication?

A

Are used by managers to pass on ideas and information inside and outside a business

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13
Q

Electronic bulletin boards?

A

Are display screens placed in foyers, lobbies and offices that present information direct from head office management

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14
Q

Oral communications?

A

Involves direct word of mouth contact

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15
Q

Body language?

A

Is the use of gestures, facial expressions and posture to communicate

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16
Q

Visual communication?

A

Is the use of symbols to communicate

17
Q

Brand symbol/logo?

A

Is a graphical representation that identifies a business products

18
Q

Model?

A

Is a simplified version of reality

19
Q

Media richness?

A

Describes the ability of a communication method to best convey a message

20
Q

Communication barriers?

A

Are anything that distorts or interrupts the message and its meaning

21
Q

What is communication?

A

Is the exchange of information between people; the sending and receiving of messages.