Chapter 8 - Online Search, Alerts, and Beyond Flashcards
most agents meet with prospective homebuyers
after the buyers have done extensive research online
businesses that have physical, rather than virtual or online, presences are referred to as
brick and mortar
the majority of the people in the US
have smartphones, have access to the internet, and utilize some sort of social media
MLS data is updated every
15 minutes
which of the following Real Estate websites is not open to the public
multiple listing service
the entire process of communicating the benefit of your real estate service to your customers is best described as
real estate marketing
the ability to select and cultivate a subgroup of people to whom you directly promote your services in a way strategically designed to satisfy their specific needs and preferences is best described as
Target or Niche marketing
the people in your target market are collectively referred to as your
sphere of influence
paid promotion used to help persuade a buyer or seller to talk to you is best described as
advertising
unpaid communication in relationships with various public audiences is best described as
public relations
a software application that runs in a smartphone, tablet, or other portable device is called
a mobile application
the process of getting a listings information displayed on numerous other websites around the internet is called
a listing syndication
which is by far the most often visited social networking site on the internet
a type of bar code that consists of Square dots arranged in a square grid on a white background which can be read by an Imaging device and processed is called a
Quick Response Code (QR code)
a Red Flag Warning of a potential rental fraud is
and advertise rental rate low for the area, a requirement that Advance payment of rent and deposits be made via cash or wire transfer, the unwillingness of the prospective landlord or agent to meet in person
the study and prediction of things people do as they age is called
demographics
what is the segment of the u.s. population born between 1982 and 2004 referred to as
millennials
which segment of the u.s. population is predicted to eventually make up 50% of the workforce
millennials
according to the US Census Bureau, at what is the average Peak age that people will purchase a starter house
early 30s
if marketing starter homes, which marketing tools are more likely to be most effective
social media
