Chapter 8 MCQ Flashcards

1
Q

Which of the following is not a characteristic of the Growth phase?

Question 1Answer

Shakeout

Early Adopters

Standardization

Process Innovation

A

Early Adopters

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2
Q

The endorsement of an organization form, industry or an activity by key stakeholders and institutions such as the government and general public, refers to:

Question 2Select one:

Market Legitimacy

Dominant Design

Early Adopters

Sociopolitical Legitimacy

A

Sociopolitical Legitimacy

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3
Q

How many stages are there in the industry life-cycle?

Question 3Select one:

3

4

5

6

A

4

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4
Q

Grocery stores such as Loblaws, Sobeys and Longos are in what phase of the industry lifecycle?

Question 4Answer

Maturity

Decline

Growth

Introduction

A

Maturity

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5
Q

Which of the following does Jeremy Rifkin describe as an impact of technology on the changing nature of work?

Question 5Answer

The job itself is becoming an artifact

Mass production and large bureaucratic organization are vanishing

Unskilled labour is much less needed

All of the above

A

All of the above

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6
Q

As indicated in the Case, which of the following is NOT cited as a characteristic which is suggested to differentiate Uber as a “car sharing app” from the taxi industry:

Question 6Answer

Fare rates are 50% lower and calculated in advance

Anyone with a car and license can become a driver

No cash is exchanged

No taxi sign is displayed

A

Fare rates are 50% lower and calculated in advance

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7
Q

As indicated in the Case, which of the following is NOT cited by the taxi industry as an example of the uneven playing field and unfair advantage of Uber?

Question 7Answer

Do not need to purchase commercial insurance

Do not have to perform mandatory maintenance

Do not have to have criminal record checks

Do not accept cash

A

Do not accept cash

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8
Q

Which of the following is NOT a characteristic of the maturity phase?

Question 8Answer

Intense rivalry between competitors

Focus on production and manufacturing efficiencies

Product differentiation

Incremental innovation

A

Product differentiation

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9
Q

Which of the following is NOT a characteristic of the introductory phase of the industry life-cycle?

Question 9Answer

High degree of product innovation

Firms intensely focused on R&D

High levels of uncertainty

High levels of product differentiation

A

High levels of product differentiation

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10
Q

Which of the following is NOT cited as a reason for an industry or product category going into the decline phase?

Question 10Answer

Tariffs and trade barriers

Shifting consumer preferences and needs

Technological substitution

Changes in demographics

A

Tariffs and trade barriers

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