Chapter 8: Experiments Flashcards
At the most basic level, experiments involve
(1) Taking action and (2) observing the consequences of that action
What are natural experiments?
Experiments that occur in the regular course of social events
What three major pairs of components do most conventional experiments have?
(1) Independent variables and dependent variables, (2) pre-testing and post-testing, and (3) experimental and control groups
What is a dichotomous variable?
A variable with two attributes–present and not present
What is pretesting?
The measurement of a dependent variable among subjects before they are exposed to a stimulus representing and independent variable
What is post-testing?
The remeasurement of a dependent variable among subjects after they’ve been exposed to a stimulus representing an independent variable
What is the Hawthorne effect?
The effect of the experiment rather than the stimulus the experiment seeks to measure on people
What is a double-blind experiment?
An experimental design in which neither the subjects nor the experimenters know which is the experimental group and which is the control group
A technique for assigning experimental subjects to experimental and control groups randomly
Randomization
In connection with experiments, the procedure whereby pairs of subjects are matched on the basis of their similarities or one or more variables, and one member of the pair is assigned to the experimental group and the other to the control group.
Matching
Refers to the possibility that the conclusions drawn from experimental results may not accurately reflect what went on in the experiment itself.
Internal validity
Refers to the possibility that conclusions drawn from experimental results may not be generalizatnle to the “real” world
External invalidity
A formal experiment conducted outside the laboratory, in a natural setting
Field Experiment
What are the three pre-experimental designs that Stanley and Campbell identify?
(1) One shot case study, (2) One-group pretest-posttest design, and (3) Static group comparison
What is a one-shot case study?
A single group of subjects is measured on a dependent variable following the administration of some experimental stimulus. There is no control group and no pre-test. (A man who exercises is observed to be in trim shape)