Chapter 7 - Making Strategic Alliances and Networks Work Flashcards
Strategic alliances
are “voluntary agreements between firms involving exchanging, sharing, or co-developing of products, technologies, or services.”
Strategic networks
(or constellations) are strategic alliances formed by multiple firms to compete against other networks and singular firms
Resource based consideration - Rarity: relational (collaborative) capabilities
the capabilities to successfully manage interfirm relationships
Resource based consideration - Rarity: partner rarity
the difficulty to locate partners with certain desirable attributes due to industry structure and network position
Network centrality:
- It is a partner rarity resource based consideration.
- The extent to which the firm’s position is pivotal with respect to others in the interfirm network
What approach most firms adopt at firm level based in the resource-based considerations?
trial-and-error approach
Institution-based considerations- Formal regulatory pillar:
(collusion concerns and entry requirements):
Formal legal and regulatory frameworks impact
Institution-based considerations- Normative pillar:
- (the social pressures to find partners):
- Protect their legitimacy
- Normative pressure from business press, investment community and board deliberations
Institution-based considerations- cognitive pillar:
(the internalized beliefs in the value of collaboration)
Formation stages:
- Stage one: To cooperate or not to cooperate
- Stage Two: Contract or Equity?
- Stage three: Positioning the relationship
Exploitation:
Strong or weak tie?
- refinement, choice, production, efficiency, selection, and execution
- strong ties
Exploration:
Strong or weak tie?
- search, variation, risk taking, experimentation, play, flexibility, discovery, and innovation
- weak ties
4 factors that may influence the performance of alliances and networks:
- equity
- learning and experience
- nationality
- relational capabilities
Stock market responds favorably to alliance activities, but only under certain circumstances:
- Complementary resources
- Previous alliance experience
- Ability to manage the host country’s political risk
- Partner buyouts
Resource Based considerations -Organization for alliances and networks:
- At firm level, most firms adopt a trial-and-error approach
- At alliance/network level, difficult for others to replicate