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MIS > Chapter 7: E-Commerce > Flashcards

Chapter 7: E-Commerce Flashcards

1
Q

Which is more broad E-business or E-commerce

A

E-business

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2
Q

buying and selling goods and services over the Internet

A

E-commerce

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3
Q

encompasses all the activities a company performs in buying and selling products and services using computers and
communication technologies

A

E-business

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4
Q

What did michael porter introduce in 1985?

A

Value Chain Concept

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5
Q

In Michael Porter’s Value Chain Model, what do you call the top four components?

A

Supporting Activities

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6
Q

What do you call the bottom four components in the value chain model?

A

Primary Activities

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7
Q

What are the supporting activities in the value chain model?

A

Human Resource Management, Organizational Infrastructure, Tech Development, Procurement

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8
Q

What does the margin represent in the value chain model?

A

The value added by the supporting the primary activities

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9
Q

Movement of
materials and parts
from suppliers and vendors to production or storage facilities; includes
tasks associated with receiving, storing, and disseminating incoming goods or
materials.

A

Inbound logistics

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10
Q

Processing raw materials into finished goods and services

A

Operations

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11
Q

Moving and storing products, from the end of the production line to end users or distribution centers

A

Outbound Logistics

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12
Q

Identifiying customer needs and generating sales

A

Marketing and sales

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13
Q

support customers after the sale

A

Service

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14
Q

when people check the internet and research about the product, but goes to the physical store for the final decision

A

Webrooming

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15
Q

when people check products in physical stores but buys online because it is cheaper to do so

A

Showrooming

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16
Q

How do businesses combat web and show rooming

A

Creating Omnichannels

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17
Q

What do you call companies that only have physical stores

A

Brick and mortar Companies

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18
Q

What do you call companies that utilize the advantages of both online and physical stores

A

Click and brick E commerce companies

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19
Q

Why is inventory needs reduced when using e-commerce?

A

Because e-commerce allows the business to disregard show or trial products in stores

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20
Q

What is the merchant model?

A

transfers the old retail model to e-commece using the internet

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21
Q

What is the brokerage model?

A

businesses that rely on commissions between transactions of users on their platform.

Examples: Ebay, online stock brokers

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22
Q

What other sources of revenue can a brokerage model utilize?

A

Advertisments, promotions that sellers pay

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23
Q

What is the advertising model?

A

extension of traditional advertising media such as radio and television. Earns money by charging companies for banner advertisments

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24
Q

What is the mixed model?

A

model that has multiple sources of revenue

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25
Q

What is infomediary model?

A

collects information on consumers and businesses and then sell this to marketing companies

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26
Q

What is the subscription model?

A

sell digital products or services to customers

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27
Q

Which is likely to be more successful pure-play companies or mortar and click companies

A

Mortar and click

28
Q

What technologies were used in B2B transactions since before the surge of the internet?

A

Electronic Data Interchange, Extranets, and Electronic Fund transfers

29
Q

What do you call applications that the government uses?

A

E-government

30
Q

What type of e-gov is e training included in?

A

Governent to Employee

31
Q

E Commerce Activities that takes place in the business intranet

A

Organization or Intrabusiness E Commerce

32
Q

What are the steps in the B2C E-Commerce Cycle

A
  1. Information Sharing
  2. Ordering
  3. Payment
  4. Fulfillment
  5. Service and Support
33
Q

A customer uses one channel of a
given business to purchase an item, including in-store,
on a cell phone, on the company’s Web site, social media
channels, comparison shopping engines, third-party marketplaces, other companies’ Web sites, and so forth.

A

Multichannel

34
Q

What is a requirement that need to be met before implementing a multichannel

A

An infrastructure must be in place

35
Q

When a customer goes through several channels to buy an item

A

Cross Channel

36
Q

Integration of multiple channels into one system

A

Omnichannel

37
Q

What is seller-based marketplace?

A

sellers who cater to specialized markets create a common marketplace

38
Q

enables organization employees to directly order and receive supplies directly from suppliers

A

E procurement

39
Q

What is a buyer side marketplace?

A

Buyers create a marketplace on a certain commodities where they invite sellers to bid on products

40
Q

not controlled by buyers or sellers and gains revenue from matching clients

A

Third Party Marketplace

41
Q

a market that focuses on a specific industry

A

Vertical Market

42
Q

a market that focuses on a specific function or business process

A

Horizontal Market

43
Q

Are digital signatures carry the same vaildity as traditional signatures?

A

Yes according to the Digital Signature Act of 1999

44
Q

What is the main objective of traidng partner agreements

A

to automate negotiating pocesses and enforce contracts betweent participating businesses

45
Q

what is m-commerce based on?

A

Wireless application protocol

46
Q

relies on voice recognition and text to spech technologies

A

Voice Based E commerce

47
Q

Most popular instrment for electronic transactions

A

Payment Cards

48
Q

Cards that have an embedded microprocessor

A

Smart Cards

49
Q

convenient alternative to bills and coins

A

E cash

50
Q

portable tool for online shopping and store personal and financial information

A

digital wallet

51
Q

They began as a way for advetisers to pay for cost per view or cost per click

A

Micropayments

52
Q

Does the W3C still support micropayments

A

NO

53
Q

refers to one user viewing one page

A

Page view

54
Q

Ads that block the view of the users

A

Pop up Ads

55
Q

Less obstructive ads

A

Pop under Ads

56
Q

shows when first visiting a web page

A

Splash screen

57
Q

More expensive than banner ads because it is premanent

A

Spot Leasing

58
Q

uses the web and its supporting technologies to promote goods and services

A

Web Marketing

59
Q

is a method for improving the volume or quality of traffic to a web site

A

Search Engine Optimization

60
Q

e commerce that is infuenced by social media

A

social commerce

61
Q

companies that leverage the use of social media to better connect with their customers

A

Hypersocial Organizations

62
Q

Identify which pillar of hypersociality is being described: focus on behavioral characteristics to reach members who influence each other

A

tribe vs market segment

63
Q

Identify which pillar of hypersociality is being described: personalization technologies used on websites

A

Human vs Company Centric

64
Q

Identify which pillar of hypersociality is being described: customers already have basic knowledge about the company and its products.; gain trust

A

information channels vs network channels

65
Q

Identify which pillar of hypersociality is being described: embraces less rigidity and less predefineness; allow people to interact as humans

A

social messiness versus process heirarchies

66
Q

What are the three extra components that social media information systems have that others dont?

A

User Communities, Sponsors, App providers

67
Q

What are the 4 basic social media policy inclusions?

A
  1. Protect the company’s reputation
  2. Eliminate Legal Issues
  3. Protect the privacy of all impacted individuals
  4. Raise Brand Awareness.

MIS (4 decks)

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