Chapter 7 Flashcards

1
Q

Market structure

A

Factors that affect managerial decisions including the number of firms competing in a market, the relative size of firms, technological and cost considerations, demand conditions, and the ease with which firms can enter or exit the industry.

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2
Q

Four-firm concentration ratio

A

The fraction of total industry sales generated by the four largest firms in the industry

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3
Q

Herfindahl-Hirschman index (HHI)

A

HHI = 10,000 Ewi^2. This gives a score for how diverse competitors are within a market. Higher scores suggest the market is dominated by fewer firms and lower scores suggest more participants.

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