Chapter 7 Flashcards
Memory illusion
False but subjectively compelling memory
Iconic memory
Visual sensory memory
Echoic memory
Auditory memory
Decay
Fading of information from memory over time
Retroactive interference
Interference with retention of old information due to acquisition of new information
Proactive interference
Interference with acquisition of new information due to previous learning of information
Chunking
Organizing information into meaningful groupings, allowing us to extend the span of short term memory
Maintenance Rehearsal
Repeating stimuli in their original form to retain them in short term memory
Elaborative Rehearsal
Linking stimuli to each other in a meaningful way to improve retention of information in short term memory
Levels of processing
Depth of transforming information which influences how easily we remember it
Primacy effect
Tendency to remember words at the beginning of a list especially well
Recency effect
Tendency to remember words at the end of a list especially well
Permastore
Type of long term memory that appears to be permanent
Semantic memory
Our knowledge of facts about the world
Episodic memory
Recollection of events in our lives