Chapter 6 Flashcards
A person or entity that teaches and influences others about politics through use of information.
agent of political socialization
Increased media coverage of candidates who poll high.
bandwagon effect
The difference between a poll result and an election result in which voters gave a socially desirable poll response rather than a true response that might be perceived as racist.
Bradley effect
A political ideology based on belief in individual liberties and rights and the idea of free will, with little role for government.
classical liberalism
A political and economic system in which, in theory, government promotes common ownership of all property, means of production, and materials to prevent the exploitation of workers while creating an equal society; in practice, most communist governments have used force to maintain control.
communism
Ideologically slanted information presented as unbiased information in order to influence public opinion.
covert content
The widespread belief that a country and its legal system are legitimate.
diffuse support
An election poll taken by interviewing voters as they leave a polling place.
exit poll
A political system of total control by the ruling party or political leader over the economy, the military, society, and culture and often the private lives of citizens.
fascism
A public opinion poll that measures a public’s positive feelings about a candidate or politician.
favorability poll
Shortcuts or rules of thumb for decision making.
heuristics
Day-to-day media coverage of candidate performance in the election.
horserace coverage
A question worded to lead a respondent to give a desired answer.
leading question
A number that states how far the poll results may be from the actual preferences of the total population of citizens.
margin of error
A political ideology that prioritizes individual liberties, preferring a smaller government that stays out of the economy.
modern conservatism
A political ideology focused on equality and supporting government intervention in society and the economy if it promotes equality.
modern liberalism
Political information whose author makes clear that only one side is presented.
overt content
The prevailing political attitudes and beliefs within a society or region
political culture
A political opinion leader who alerts the public to changes or problems.
political elite
The process of learning the norms and practices of a political system through others and societal institutions.
political socialization
A collection of opinions of an individual or a group of individuals on a topic, person, or event.
public opinion
Politically biased campaign information presented as a poll in order to change minds.
push poll
A limited number of people from the overall population selected in such a way that each has an equal chance of being chosen.
random sample
A group of respondents demographically similar to the population of interest.
representative sample
A political and economic system in which government uses its authority to promote social and economic equality, providing everyone with basic services and equal opportunities and requiring citizens with more wealth to contribute more.
socialism
An informal and unofficial election poll conducted with a non-random population.
straw poll
A theory that assumes the politician is in office to be the voice of the people and to vote only as the people want.
theory of delegate representation
A political ideology supporting the authority of the monarchy and the church in the belief that government provides the rule of law.
traditional conservatism
