Chapter 6 Flashcards
idea that businesses should operate
according to principles and policies that
make a positive impact on society and the environment.
Corporate social responsibility
a business model used by companies to enhance society and the environment through concerted efforts.
Corporate social responsibility
NEED FOR SOCIAL RESPONSIBILITY
• CHANGING EXPECTATIONS
• REPUTATION
• AVOIDANCE OF GOVERNMENT
INTERFERENCE
• LONG-TERM SELF-INTEREST
• CONTRIBUTION TO SOCIAL PROBLEM
• BETTER ENVIRONMENT FOR BUSINESS
• GROWTH OF CONSUMERS
• OPTIMUM UTILIZATION OF RESOURCES
CSR was officially introduced in the? and who?
early 1950’s through American
economist and educator Howard Bowen
saw the marked development
in CSR as companies started to be more aware of their social responsibility.
beginning the 1970’s
more companies became more responsive to the various stakeholders due to social activism.
1980s and 1990s
CSR has become an integral part of organizational strategy and rightfully, so companies do not exist in a vacuum.
21st century
FOUR TYPES OF CORPORATE SOCIAL
RESPONSIBLITIES
- Economic responsibility (make profits)
- Legal responsibility (follow laws)
- Ethical responsibility (be fair)
- Philanthropic responsibility (be charitable).
who came up with a ‘pyramid of
corporate social responsibility?
Archie B. Carroll (1991)
This is about ensuring that your organization remains profitable and financially transparent.
Economic Responsibility
Economic responsibility
• Keeping your costs to a minimum.
• Maximizing income.
• Invest in developing and growing the business in the long term.
• Ensuring financial risks are managed correctly.
• Providing a return to owners and/or shareholders.
• Being economically responsible enables you to create and sustain jobs in the community, and contribute useful, non-harmful products and services to society.
This is also straightforward and a minimum requirement for all businesses: to obey the law
Legal responsibility
This is also straightforward and a minimum requirement for all businesses: to obey the law
Legal responsibility
Legal Responsibilities
• Being truthful and transparent about the safety and security of the products or services you sell. ( Do not commit to deceptive product practices)
• Keeping your employees and customers safe.
• Ensuring that you meet environmental, health, and safety requirements.
• Paying taxes.
• Paying mandatory employee benefits.
Philanthropic responsibilities
• Enabling team members to take part in volunteering programs during work time.
• Sponsoring community initiatives.
• Offering mentoring expertise to nonprofits.
• Entering into community or charitable partnerships.
• Donating to charity, and offering employee donation-match schemes.
• Tackling wider global issues, such as poverty, climate change, racism, or gender inequality.