chapter 6 Flashcards
type
can use to express the ideas conveyed in a fool’s imagery or to deliver an additional message
type
should be limited, direct and to the point
font
the way the characters look
outline type
is mathematically defined, can be scaled to any size without losing its sharp smooth edges
bitmap type
composed of pixels, and can develop jagged edges when enlarged
serif fonts
has tail or stroke at the end go the characters
sans serif font
do not have tails & are commonly used in headlines
symbol fonts
used to display unique characters
points
the size of each character is measured in (1 inch equivalent to 72 points or six picas)
default
size is 12 pts
structure
determines the size and physical properties of the object
shading
determines the lighting effects
angle
determines where the shadow falls relative to the text
altitude
effects the amount of visible dimension
gloss contour
determines the pattern with which light is reflected
highlight & shadow mode
determine how pigments are combined
rasterized
converted to an image layer (can no longer be edited)
distort filters
let you create waves or curves in type (glass, pinch, ripple, etc)
relief
the height of ridges within an object
type spacing
adjustment made between characters and lines of type
monotype spacing
everything takes up the same amount of space
proportional spacing
each character can take a different amount of space
kerning
controls the amount of space between the words
tracking
inserts a uniform amount of space between selected characters
