Chapter 5: Creative thinking Flashcards by Samory Baker | Brainscape

Q

3P model of creativity
1. Person

A

Expertise
Motivation
Creative thinking skills

How well did you know this?

1

Not at all

2

3

4

5

Perfectly

Q

Process

A

SWOT analysis
PESTLE analysis
5W and H
Association
Problem reversal: makes a person look at a problem differently.

How well did you know this?

1

Not at all

2

3

4

5

Perfectly

Q

Product

A

Patents
Licensing
Copyright

How well did you know this?

1

Not at all

2

3

4

5

Perfectly