Chapter 4-session 4 Flashcards
What is the SWOT analysis
an analytical tool which stands for Strengths, Weaknesses, Opportunities, and Threats either internal or External
In what consist the 2 most common Internal Swot Analysis method
1) Value Chain analysis
2) Benchmarking
What is the Value chain method and What are the 2 parts of The value Chain
Steps an organization follows to develop produce and deliver its offerings
Each steps represents some strengths and weaknesses
- Support Activities
- Primary activities
What are the 5 kind of Primary Activities of The Supply Chain method
Supply chain logistics: reception of raw materials and inventory management
Manufacturing: Raw material into finished products or services
Marketing Logistics: Order itake, prep and shipping
Mtk comm and sales:
Peripheral services: Installation, repairs, technical services
What are the Support activities of the supply chain method
Company infrastructure: service required for the org. to function
HR: ability to attrack and retain skills
R&D: Ability to innovate
Purchasing power