Chapter 4: Research Flashcards
1
Q
Verbal Communication: List examples
A
- Telephone
- Verbal communication
- Oral presentation
2
Q
Written Communication: List examples.
A
- Business letters / statements
- Business plan
- Business reports
- Business magazines
3
Q
Electronic Media: List examples.
A
- Electronic media
4
Q
What is Protocol in Primary Research?
A
Protocol means the correct procedure or steps to follow when doing primary research. It’s like a recipe for getting accurate results.
4
Q
What is Primary Research?
A
Primary research is original data collected first-hand. It’s like being a detective and gathering your own clues!
- Examples: questionnaires, interviews, focus groups, experiments, or observations.
5
Q
What is Secondary Research?
A
Secondary research is looking at information that other people have already collected. It’s like reading a book to learn about a topic.
6
Q
What is Plagiarism?
A
- Plagiarism is copying someone else’s work and pretending it’s your own.
- It’s like stealing someone’s homework and saying you did it.
