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AQA GCSE Product Design > Chapter 4- Packaging And Marketing > Flashcards

Chapter 4- Packaging And Marketing Flashcards

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0
Q

Recycle logo

A

A symbol used to specify different types of recycling destinations

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1
Q

Company logo and trade mark

A

Company symbols and service marks used to advertise and display products

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2
Q

Packaging – six functions

IPICTPD

A

Protection, information, containing, transportation, preservation and display

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3
Q

Brand development

A

Creating and developing a strong product identity that will appeal to consumers

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4
Q

A good brand identity

A

Sets a company apart from its competitors

Invites the consumer to enter into a relationship with the product and producer

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AQA GCSE Product Design (13 decks)

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