Chapter 4 - Motivation for Considering Sustainability Aspects from a Business Perspective Flashcards
What is the national objective for environmental protection in Germany?
The country protects evironment,
wants to take responsibility for future generations,
the
natural foundations of life and animals within the framework of the
constitutional bodies
legislation and following law and rights by the
executional bodies and jurisdiction
What did DHL do with sustainability?
Minimize the impact of their activities,
improve their carbon efficiency,
disaster preparedness ,
“goGreen”, reduce carbon emissions by 30% compared to 2007,
their reasoning is having a better brand image,
being a pioneer, and
give a message to stakeholders
What did ArcelorMittal do?
change the way the make steel and use resources
to how they develop products,
to make it all more sustainable
What are the motivations of O burger? (3 things)
Ethical reasons, responsibilty and societal changes,
they follow the trend of organic, sustainable and eco-friendly , and the growing awareness of sustainability,
follow the consumer request, for marketing its the image and they see the gap in the market, which leads to profits.
Whats an example of economic advantages of environmental awareness? (standard charter)
Standard charter (bank) pulls out of carmichael coal project
How to improve competitiveness and image through sustainability? (6 things) (so what should also a company do in environemtnal topics)
environmental compatibility of products and their productions,
take off problemantic market segments,
open up new markets, through recognising niche markets,
public image improved,
long term preservation of the company,
communicate with authorities to cooperate.
how is the internal organization related to this topic?
assign clear responsibilities
and structure improve logistics,
make employees motivated by having environmental protections, safety and quality conscius work(like patricks mom),
tell employees and top management with corporate goals,
make suppliers and customers sensitive to sustainability
maersk line
they want to be seen as responsible business partners, so they want anti-corruption a thing, health and safety, and a sustainable supply chain and help local communities.
how is risk management a factor in sustainablity?
like maersk line, its the avoidance of environmental damage, accidents, health impairment and occupational diseases, like also being sued.
what are the 6 reasons to consider sustainability in a company?
changes in society and customer expectations, marketing, economic reasons(more profit, like standard chartered), taking responsibilty, risk management, legal requirements
