Chapter 4 Flashcards
0
Q
A method of generating ideas for speech topics by free association of words and ideas.
A
Brainstorming
1
Q
The subject of a speech
A
Topic
2
Q
What a speaker wants the audience to remember after it has forgotten everything else in a speech.
A
Residual message
3
Q
A one-sentence statement that sums up or encapsulates the major ideas of a speech.
A
Central idea
4
Q
A single infinitive phrase that states precisely what a speaker hopes to accomplish in his or her speech.
A
Specific purpose
5
Q
The broad goal of a speech
A
General purpose
