Chapter 4 Flashcards

1
Q

走下坡路

A

Zǒu xiàpōlù

Downhill, To decline/go downhill

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2
Q

暴利

A

Bàolì

Huge profit

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3
Q

说白了

A

Shuōbáile

Simply put (negative)

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4
Q

预算

A

Yùsuàn

Budget

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5
Q

点子

A

Diǎnzi

Ideas, reccomendations

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6
Q

赞助

A

Zànzhù

Sponsor, Sponsorship

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7
Q

家喻户晓

A

Jiāyùhùxiǎo

Known in households

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8
Q

全方位

A

Quán fāngwèi

All Aspects

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9
Q

立体化

A

Lìtǐ huà

Multi Dimensional

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10
Q

接受

A

Jiēshòu

Take over, handle

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11
Q

特需

A

Tèxū

Special Needs

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12
Q

覆盖

A

Fùgài

Cover, Coverage

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13
Q

明文规定

A

Míngwén guīdìng

Stipulate in Explicit Terms

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14
Q

性感

A

Xìnggǎn

Sexy

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15
Q

审查

A

Shěnchá

Examine for approval

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16
Q

代理

A

Dàilǐ

Agent

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17
Q

收视率

A

Shōushì lǜ

Viewer Rate

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18
Q

A

Chā

Insert

19
Q

利弊

A

Lìbì

Advantages/Disadvantages

20
Q

真诚

A

Zhēnchéng

Earnest

21
Q

光临

A

Guānglín

Be Present, grace with your presence

22
Q

饮料

A

Yǐnliào

Beverage

23
Q

减肥

A

Jiǎnféi

Diet; Lose weight

24
Q

风暴

A

Fēngbào

Storm

25
Q

策划

A

Cèhuà

Plan

26
Q

费用

A

Fèiyòng

Fee

27
Q

撰写

A

Zhuànxiě

Write, Compose

28
Q

营养学

A

Yíngyǎng xué

Nutritional Studies

29
Q

参加

A

Cānjiā

Participate

30
Q

媒体

A

Méitǐ

Media

31
Q

邀请

A

Yāoqǐng

Invite

32
Q

持续

A

Chíxù

Continued, sustained

33
Q

刊登

A

Kāndēng

To Post, to publicize

34
Q

仪式

A

Yíshì

Ceremony

35
Q

举行

A

Jǔxíng

To Hold (an event)

36
Q

高调

A

Gāodiào

High Profile

37
Q

A

to plan, to intend

38
Q

交替

A

Jiāotì

In Alternation, Alternate

39
Q

隔日

A

Gérì

Every Other Day

40
Q

版本

A

Bǎnběn

Version; edition

41
Q

席卷

A

Xíjuǎn

Sweep across, engulf

42
Q

打发

A

Dǎfā

Send to do something, pass the time

43
Q

额外

A

Éwài

Additional, Extra