Chapter 4 Flashcards
Focuses on the decisions made by individual consumers and companies
Microeconomics
Focuses on the economy as a whole and considers the effects such factors as inflation, interest rates and unemployment have on economic activity.
Macroeconomics
Focuses on the exchange of products, services, and capital across borders.
International trade
The study of production, distribution, and consumption for the study of choices in the presence of scarce resources, and it is divided into two broad areas.
Economics (microeconomics and macroeconomics)
Quantity demanded and price of a product are usually inversely related which is known as ______.
Law of demand
A measure of relative satisfaction.
Utility
The marginal (additional) satisfaction derived from an additional unit of a product decreases as more of the product is consumed.
Law of diminishing marginal utility
A change in demand for a product resulting from a change in purchasing power
Income effect
For most goods - called ________ - as income increased, demand increases too.
Normal goods
The relationship works in the opposite direction. That is, demand for ______ decreases as income increases.
Inferior goods
A product that could generally take the place of another product
Substitute product or substitute
Products that are frequently consumed together. When the price of the product decreases, it leads to an increase in demand for both the product and for its ___________ products.
Complementary products or complements
Demand for a particular product may be affected by prices of other products that are not substitute or complementary products. For example, a substantial increase in oil prices often causes demand for ________ products, including pizzas, to decrease.
Unrelated products
When the price of a product increases, the quantity supplied increases too
Law of supply
Occurs at the price where quantity demanded equals quantity supplied
Market equilibrium
The price at which the quantity demanded equals the quantity supplied. In other words, it is the point at which the demand and supply curves intersect.
Equilibrium price
How the quantity demanded or supplied changes in response to small changes in a related factor, such as price, income, or the price of a substitute or complementary product.
Elasticity
The percentage change in the quantity demanded of a product as a result of the percentage price change in that product.
Own price elasticity of demand
Products for which demand increases as price increases have positive own price elasticities. This result usually indicates that the product is a ________.
Luxury product
If price elasticity is between -1 and 0, the price elasticity is low, or ______.
Inelastic