Chapter 3 Vocabulary

Question 1

Ethics

Answer 1

the branch of philosophy that involves
determinations of what
is right and moral

Question 2

Defamatory Speech

Answer 2

a false statement of
fact that damages a
person’s character,
fame, or reputation

Question 3

Initial Credibility

Answer 3

A speaker’s credibility
at the beginning of or
even before the speech

Question 4

Derived Credibility

Answer 4

a speaker’s credibility
and trustworthiness
(as judged by the
audience members)
throughout the process
of the speech, which
also can range from
point to point in the
speech

Question 5

Terminal

Credibility

Answer 5

a speaker’s credibility at the end of the

speech

Question 6

Plagiarism

Answer 6

the act of using another person’s words or
ideas without giving
credit to that person