Chapter 3: Social Beliefs and Judgements Flashcards
What are the two major brain systems?
- System 1: Automatic - Functions automatically and out of our awareness. Often called intuition or a gut feeling. Influences more of our actions than we realize
- System 2: Requires attention - Requires our conscious attention and effort
What’s priming?
- A phenomenon/technique whereby one stimulus influences how people respond to a subsequent stimulus
- More impactful on system 1 (automatic)
- Can influence our thoughts and actions
How does priming work?
- Because of the mental associations we have in our mind (ex. we feel heat, we think of the sun)
Which two studies outline the effects of priming on perception and behaviour?
- Study 1: People perceived others as being warmer/friendlier if they walked in holding a warm coffee as opposed to a cold coffee.
- Study 2: People were more likely to distribute a gift certificate if the other person was holding a warm object as opposed to a cold object
What’s one of the major conditions for priming to work?
- An effective prime needs to be strong enough to impact behaviour, but not so strong that it enters conscious thought
What are the different kinds of priming>
- Semantic priming - using specific words to elicit a specific behaviour
- Associative priming - elicit concepts that are heavily related to one another (ex. mouse -> cheese)
- Repetition priming (ex. Pavlov’s dog) - often involves creating new associations
- Conceptual priming - using similar items to elicit other ideas (ex. computer, tablet, smartphone)
What’s confirmation bias?
- A tendency to search for, notice, and interpret info that confirms one’s preconceptions
- Feels great to know we’re “right”. Don’t like feeling wrong
- Will “forget” disconfirming info.
- Selectively recall confirming info
What are the causes of confirmation bias?
- Social polarization(!) (ex. ideological echo chambers)
- Belief perseverance (maintain pleasant feeling that you’re right, no matter what)
- Illusory associations (ex. negative stereotypes about other races, not grounded in real evidence)
- Discrimination
- Conspiracy theories (QAnon)
What’s a self-fulfilling prophecy?
-Beliefs that lead to their own fulfillment
- Whour ideas lead us to act in ways that produce their apparent confirmation
What’s an example of self-fulfilling prophecy in education?
- Teacher expectations of other students can become self-fulfilling prophecies
- Ex. Had an older sibling in previous years who was great, will expect their younger sibling to be the same when they come into their class
What’s an availability heuristic?
- Establishing likelihood based on what is “mentally accessible”
- What is mentally available depends on: recency, significance, frequency of thought, ease to remember
What’s embodied cognition?
- The mutual influence of bodily sensations on cognitive preferences and social judgements
Which processing system is explicit and which one is implicit?
- Explicit - System 2 (conscious)
- Implicit - System 1 (automatic)
T/F: Confirmation bias helps explain why our self-images are so stable
- TRUE
What does the term representativeness heuristic mean?
- To judge something by intuitively comparing it to our mental representation of a category