Chapter 3 - Corporate Perspective 3.1 Guiding principles and Strategies in the Company Flashcards

1
Q

Sustainability-Oriented Planning Tasks
Tactical (mid-term) planning tasks

A

Electrification of bus and truck fleets
Redesign of the urban bus fleet, Integrated fleet and route planning of trucks.
Selection of suppliers under sustainability criteria
Criteria selection, weighting, supplier evaluation

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2
Q

Sustainability-Oriented Planning Tasks
Strategic (long-term) tasks

A

Production networks for alternative fuels
Sources, production sites, plant concepts, logistics concepts taking into
account legal and technical framework conditions
Climate-neutral steel industry
Technology roadmap for investments in new steel technologies (direct
reduction)
Iinvestment into new technologies, link to H2-infrastructure
H2-/CO2-Pipeline Planning
Infrastructure development (hydrogen pipelines, electrolyzers, CO2
pipelines)

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3
Q

Sustainability-Oriented Planning Tasks
Operational (short-term) planning tasks

A

Load-based control
Flexible use of production equipment (e.g. furnaces) to avoid electricity peak loads

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4
Q

Responsibility principle

A
  • Intergenerational responsibility: preserving the resource base for future generations
  • Intragenerational responsibility: reducing the prosperity gap between industrialized and developing
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5
Q

Production-oriented environmental base strategy (feature/effect)

A
  • Features
    – Doing “as much as possible” in your own company
    – Integration of all environmental protection measures related to inputs, processes, and outputs within the own company
    – Increased resource and energy productivity
    – Avoidance of emissions even before their occurence
    * Effect
    – High technical and investment costs
    – Major technical risks in some cases
    – Competitive opportunities through cost advantages in the face of stricter environmental regulations or increased resource and disposal costs.
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6
Q

Product-oriented environmental baseline strategy (properties/effect)

A
  • Properties
    − “Doing as much as possible together”
    − Cooperation along the product life cycle to achieve closed loops
    − Influence on processes outside the own company
  • Effect
    − Extensive planning and realization tasks
    − Very high costs and risks in the short term
    − Long-term increase in complexity
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7
Q

Principle of functional orientation

A
  • Company as a provider of intelligent solutions
  • Substitution of tangible goods by services
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8
Q

Output-oriented environmental baseline strategy

A
  • Property
    – “Do only as much as necessary”
    – Direct, downstream environmental protection measures - “End-of-pipe”
    – Previous process flows remain unaffected
    – Fast implementation without major technical risks
  • Effect
    – Short-term compliance with legally prescribed limits
    – Review and monitoring leads to additional control tasks
    – Long-term development of environmental protection/future state of the art leads to reaching the
    (reduction) limits of the technology used
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9
Q

Integrated environmental baseline strategy (feature/effects)

A
  • Features
    – Coordination of product and process-related measures
    – Connecting the production and product-oriented baseline strategy
  • Effect
    – Protecting the environment in compliance with the company‘s production/economic goals
    – High expectations for planning and control tasks, as well as instruments and methods of information and
    material flow management
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10
Q

Implementation in Entrepreneurial Actions: Name the 4 principles of sustainable development:

A

Responsibility principle
* Intergenerational responsibility: preserving the resource base for future generations
* Intragenerational responsibility: reducing the prosperity gap between industrialized and developing
countries
Cooperation principle
* Coordination of economic processes in consideration of ecological and social framework conditions
* Cooperation between companies for the design of inter-company material cycles
Circuit principle
* Recycling products to reduce resource consumption
* Cycle-compatible design of material flows across all product life cycle phases
Principle of functional orientation
* Company as a provider of intelligent solutions
* Substitution of tangible goods by services

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11
Q

Guiding Principles of Sustainable Production for companies
Environmental Baseline Strategies

A
  • Defense-oriented strategies
  • Output-oriented strategies
  • Production-oriented strategy
  • Product-oriented strategy
  • Integrated strategy
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12
Q

General planning matrix Fleischmann/Meyer/Wagne

A

Procurment > Production > Distribution > Sales
* long-term
* mid-term
* short-term

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13
Q

Examples: Production-oriented environmental base strategy

A

Internal recycling
Waste produced during the production process is transferred to the in-house
Material cycle recycled
Increased efficiency
Example brewery: increasing efficiency by up to 15 % by using special lubricants in
compressors
Alternative technology
Example electric steel furnace: approx. 55% energy savings and possibility of using a high
proportion of steel scrap
Flexible production
Adaptation to volatile supply of renewable energy sources

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14
Q

Examples: Product-oriented environmental baseline strategy (R‘s)

A

R3 Reuse
Reuse by another consumer of discarded product which is still in good condition and fulfils its original function
R4 Repair
Repair and maintenance of defective product so it can be used with its original function
R5 Refurbishih
Restore a product to a functional condition
R6 Remanufacture
Use parts of discarded product in a new product with the same function
R7 Repurpose
Use discarded product or its parts in a new product with a different function

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15
Q

Examples: Output-oriented environmental baseline strategy

A

Flue gas desulfurization plant
Process for the removal of sulfur compounds (SO2 and SO3 ) from exhaust gas
Carbon capture and storage (CCS) for conventional technologies
(e.g. coal-fired power plants)
Capture and permanent storage of CO2 (e.g. in former natural gas/oil fields).

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16
Q

Examples: Integrated environmental baseline strateg (R‘s)

A

RO Refuse
Make product redundant by abandoning its function or by offering the same function with a radically different product
R1 Rethink
Make product use more intensive (e.g. by sharing product)
R2 Reduce
Increase efficiency in product manufacture or use by consuming fewer natural resources and materials

17
Q

Defense-oriented environmental baseline strategy (property/effects)

A
  • Property
    – No measures for environmental protection
    – Adherence to habitual behaviors
    – Criminal/defensive
    – Possible lack of compliance with environmental legislation
  • Effect
    – Short-term savings in environmental protection costs
    – Loss of social acceptance
    – Image loss
    – Operating ban
18
Q

Cooperation principle

A
  • Coordination of economic processes in consideration of ecological and social framework conditions
  • Cooperation between companies for the design of inter-company material cycles
19
Q

Circuit principle

A
  • Recycling products to reduce resource consumption
  • Cycle-compatible design of material flows across all product life cycle phases