Chapter 3 Flashcards
Conduct of Business Rules
Apply directly to firms conducting designated business in the UK (the Firm is accountable to the regulator). They apply indirectly to appointed representatives (the regulator would discipline the Firm appointing the representative, then the Firm would discipline the representative).
Designated Investment Business
Subset of regulatory activities, includes all MiFID Business and non-MiFID
Clients’ Best Interest Rule
Acting honestly, fairly, professional if a gap in the conduct of business rules
Client Types
Eligible Counterparty (not a customer)
Customers:
- Retail
- Professional
Retail Clients
Assumed to have the least knowledge, maximum Conduct of Business Rules applied
Professional Clients
More knowledge than retail, they deserve less protection that Retail under Conduct of Business Rules. Per se clients: authorised/regulated firm, central bank, government, supranational.
Eligible Counterparty
Assumed to have the most knowledge and therefore have the least protection. Either identified automatically or elective, for example a large undertaking are not an eligible counterparty per se (professional client by default), but they can elect to become eligible counterparty to reduce red tape / cost
(Per Se) Professional
Authorised/Regulated firms, governments, central banks, supranationals, other institutional (e.g. special purpose vehicles), large undertaking
Large Undertaking
At a company, meet 2/3 criteria to be considered a per se professional client:
MiFID Business: balance sheet EUR 20m, net turnover EUR 40m, own funds EUR 2m
Non-MiFID Business: balance sheet EUR 12.5m, net turnover EUR 25m, average employees 250
(Elective) Professional
Retail client who has chosen to opt up
- Qualitative test to assess knowledge, experience, etc. (all)
- Quantitative test to meet 2/3 criteria (MiFID business only): average trade frequency 10 per quarter over previous 4, portfolio at least EUR 500k, works in financial sector for more than 1 year
Process: written intent from client to be classified as professional, firm explains loss of protections, client accepts
(Per Se) Eligible Counterparties
Only certain business are automatically considered as Eligible Counterparties:
- Authorised/regulated firms
- Government, central bank, supranational
(Elective) Eligible Counterparties
Available to any undertaking that is a per se professional client (except institutional investor), e.g. a large undertaking
Process: obtain client confirmation to be treated as an eligible counterparty
Financial Promotions
Invitation or inducement to engage in investment activity communicated in the course of business.
Section 21, FSMA 2000: must not communicate unless the content has been approved by an authorised person or is exempt under the Financial Promotions Order
Only retail customers are covered by Section 21
Client Communications
Fair, clear, and not misleading
Rules do not apply to communications to persons outside the UK made from outside of the UK
Non-written and written communication
Retail Client Communications
Name of the firm, details are accurate, promotion is comprehensible (think consumer duty), not obscure any important points
Applies to traditional advertising and social media - FCA requires firms to comply with all guidance given unknown reach
Past Performance Rules
Track record data must not be the most prominent feature, cover 5 years in complete 12-month periods, reference periods and sources, indicator of future of performance, currency statement, currency risk, disclosure of fees
Direct Offer Financial Promotion (Written)
Enables a person to enter into an agreement with the firm in a specific manner. Must contain relevant information to enable a person to make an informaed assessment:
- All designated investment business (contract, information about services)
- Non-MiFID business
- Additional appropriate information
Recipient may unknowingly end up in a legal agreement
Direct Offer Financial Promotion (Unwritten)
Solicited (requested) or unsolicited (cold call)
Fair, clear, and not misleading
Identify the caller, the employer, the purpose of the call
Ask whether the client wishes to continue
Provide client who has an appointment with the contact point in the event of an escalation
Communicate at an appropriate time of day
Cold Calls
Unsolicited contact with a client / prospect
Frowned upon and generally banned unless permitted under FCA regulations:
- Existing client who has opted in to telephone marketing
- Anyone if generally marketable product or readily realisable securities other than warrants
For example, gearing or leverage products are not generally marketable for retail clients and therefore would be inappropriate
Product Governance
Ensures firms have adequate and appropriate product oversight and process
- Target market analysis: specify types of clients the product is supposed to be compatible
- Stress testing: adverse scenarios and outcomes for clients
- Information sharing and disclosure: providing appropriate information about the product
- Proportionality: regular review of products, taking account of risks
Key Information Documents (KIDs)
For PRIIP products to support retail clients:
- Information about the nature and features
- Risk/reward profile (SRI)
- Description if manufacturer unable to pay
- Costs
- Time restrictions
- Compliants procedures
3 sides of A4 paper maximum
PRIIP
Packackaged Retail Investment & Insurance-based Products
Key Investor Information Documents (KIIDs)
Under UCITS, and although UCITS schemes are PRIIPs:
- Identification fo the scheme
- Short description
- Past performance
- Costs
- Risk/reward profile
Cancellation
Rights for private individuals to change their mind and not face unreasonable challenges, also known as cooling off period for 14 calendar days for standard products and 30 calendar days for life period